Taiwan

Appliances and electronics specialists in Taiwan witnessed a fluctuating trajectory in 2023, shaped significantly by seasonal sales trends. While the pandemic-induced surge in demand for remote working and online schooling propelled sales of personal…

In 2023, the retail sales of apparel specialist retailers in Taiwan bounced back significantly. Following a double-digit growth rate in 2022, which surpassed the modest growth recorded in 2021, several major international brands displayed remarkable…

There was a major shift in street-stalls/kiosks in Taiwan at the end of the review period. After a three-year pandemic, the re-opening of the Taiwanese border in October 2022 led to a surge in tourism, which resulted in crowding at tourist spots,…

In 2023, staple foods in Taiwan was affected by the resumption of travel and eating out as key trends with the lifting of Coronavirus (COVID-19) restrictions. Thus, demand shifted back from retail to foodservice as a result of less time spent at…

The Taiwanese are keen on eating all-you-can buffets, as the diverse range of options caters to a variety of personal choices, with this benefiting self-service cafeterias. Since the COVID-19 pandemic, there has been a strong desire for more social…

Rice, pasta and noodles in Taiwan aligned with the trends influenced by the resumption of out-of-home lifestyles in 2023. As consumers returned to the office and travel and social norms they were more likely to dine out. As in other categories of…

In 2023, the overall retail demand for processed meat, seafood and alternatives to meat dropped in Taiwan as consumers resumed pre-COVID-19 pandemic lifestyles. The category had seen a surge in demand in the wake of the COVID-19 pandemic, driven by…

Processed fruit and vegetables in Taiwan was impacted by the lifting of COVID-19 restrictions and the subsequent rebound in travel and eating out. This shifted the location of demand as consumers resumed out-of-home lifestyles. Consumers were eager…

Within limited-service restaurants in Taiwan, McDonald's collaborated with the famous Japanese manga series Dragon Ball, featuring its illustrations on exclusive packaging, meals and trading cards for fans to collect. This iconic anime successfully…

Jhujian Catering Group is enjoying fast growth in full-service restaurants in Taiwan, due to the strong performance of its key brands Jhu Jian and Yakiniku Smile, which target younger generations. Many of their stores are in shopping areas frequented…