Savoury Snacks

With inflation remaining high in 2023, brand loyalty remains weak among most lower income consumers, who normally purchase the cheapest option available when it comes to salty snacks. Price-competition is therefore stronger in the mass segment, as…

Savoury snacks is expected to register current value and volume growth in 2023. However, inflation will dampen volume growth somewhat as the war in Ukraine leads to rising energy and food prices. Players are reacting by offering discounting and price…

Due to high inflation and increased prices, Danish consumers are more intent on seeking value for money. Big international brands have started to play a smaller role in the purchasing patterns of Danish consumers as they switch to less expensive…

Following several years of consistent retail volume and current value growth, savoury snacks continues to see robust growth in 2023, thanks in large part to the diverse range of products offered in this category. With the return to in-person learning…

Ready-to-eat popcorn is thriving in 2023 following a period of significant growth in recent years. New players have entered to compete against some of the most traditional players including Quala with its brand Popetas and Colsigna with the Planet…