Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Sweden. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Retail current value sales of premium and luxury cars grew by 22% in 2023 to total SEK58.5 billion. This was due to rising demand from higher-income consumers, with expenditure proving resilient despite wider macroeconomic headwinds. The demand for…
Premium beauty and personal care in Sweden continues to be a powerhouse, experiencing robust growth in 2023. This growth comes at the expense of mass beauty and personal care, with consumers increasingly trading up for more sophisticated beauty and…
In 2023, processed fruit and vegetables experienced a return to normal sales as the foodservice industry rebounded, and retail sales returned to pre-pandemic levels. However, unit prices were impacted by inflation and increased production costs,…
After seeing exceptional growth in 2020, packaging volumes of processed fruit and vegetables declined in Sweden in 2022, as consumer habits returned to normal following the pandemic. When the pandemic emerged, fears of viral transmission kept…
Processed meat and seafood saw dynamic volume growth in Sweden when the pandemic emerged in 2020, as consumers sought to stock up on food that they could store, to avoid the risk of viral transmission. From 2021 onwards, however, as consumers resumed…