Sweden

Historically high inflation rates created huge challenges for convenience retailers in Sweden towards the end of the review period. As consumers started to plan their purchases more carefully and show a preference for discounters and large format…

Demand remained under pressure in many categories of cooking ingredients and meals in 2023 due to high inflation and rising unit prices. With the squeeze on Europe’s fuel and energy supplies resulting from the Ukraine conflict causing significant…

Cough, cold and allergy (hay fever) remedies remained the largest product area within consumer health in Sweden in 2023. Following a two-year period of buoyant volume growth for most subcategories, demand weakened significantly in 2023, This was due…

After the pandemic, there has been much pent-up demand for activities which were restricted, including going out and travelling abroad. Also, many Swedes managed to make significant savings during COVID-19 and have been able to spend more…

Unit volumes of dairy packaging declined for a second year in Sweden in 2022, normalising following the surge in demand the category witnessed during the COVID-19 pandemic in 2020. Lockdowns, fears of viral transmission, and foodservice closures…