Market research on the eyewear industry. Our reports feature a we...
Market research on the eyewear industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
With Turkey continuing to see elevated inflation in 2024, consumers continue show a more cautious attitude towards consumption. As such, consumers are postponing purchases of non-essential products, such as sunglasses, which is resulting in a decline…
Sunglasses in Sweden is one of the most dynamic categories in eyewear. Since the post-pandemic boom in sales, volume growth slowed in 2022 and 2023, but momentum is building in 2024. The strong premiumisation trend coupled with inflation continues to…
After a strong performance in 2023, when sunglasses in the UK recorded high single-digit volume growth and double-digit value growth, 2024 is expected to be more of a cautious year for the category as a whole. The dynamic growth witnessed in 2023 was…
Demand for sunglasses has continued to recover from the impact of COVID-19 in 2023, seeing positive growth following a decline in 2022. Normalisation in travel patterns to sunny climates is a main drive of sales, while travel was impacted by…