Staple Foods

In 2023, growth drivers for rice and dried pasta continued to be a growing population and increasing busy lifestyles, leading consumers to seek more convenient meal solutions. Declining purchasing power driven by the economic downturn is a potential…

Retail volume sales growth for staple foods in Algeria in 2023 is set to be weaker than 2022. These results have been impacted by ongoing economic hardship, impacting household incomes in Algeria, as well as the rising cost of imported materials in…

Over 2023, baked goods is set to see strong retail and foodservice volume growth and double-digit retail current value growth, as prices increase. Baked goods, especially bread, are popular, offering a reliable and affordable source of carbohydrates.…

In 2023, the economic recession has driven a significant change in consumer habits among Moroccans. As a result, there is a noticeable increase in the consumption of unpackaged bread. Consumers are moving away from modern dishes like pasta or…

Overall, breakfast cereals in Egypt is projected to see a decline in retail volume sales over 2023, but a dynamic increase in retail current value terms, due to the hikes in product prices during the year. Price hikes have been driven by several…

A majority of Moroccans have a longstanding breakfast tradition of consuming bread with spreads, olive oil, or cheese. Breakfast cereals remain an unpopular choice in the country due to their higher cost and less satisfying nature compared to…

The demand for processed fruit and vegetables in Egypt continued to increase at the end of the review period. Over 2023, processed fruit and vegetables is projected to see a small increase in retail volume sales, with divergences in category terms,…

The dynamism in frozen processed potatoes, shelf-stable tomatoes, and beans is significantly driven by consumers' increasing demand for convenience. Urbanisation, rising numbers of working women, and smaller household sizes are prompting consumers to…

Processed meat, seafood and alternatives to meat in Egypt is projected to see declines in retail volume sales across categories, but dynamic increases in retail current value sales over 2023. The decreases in retail volume sales followed big…

Processed meat continues its downward trend in response to the prevailing health and wellness movement. Local consumers are increasingly moving away from processed meat, viewing it as less healthy due to the additives and preservatives required for…