Staple Foods

Market research on the staple foods industry. Standardised and cr...

Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends.​ Insight and data cover baked goods, breakfast cereals, processed ...

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Country Report

Baked Goods in Bosnia and Herzegovina

Nov 2023

In 2023, baked goods achieved moderate volume growth due to the strong performance of leavened bread, which is gaining popularity and shaping the development of the baked goods category. Despite rising prices, overall consumption of baked goods has…

USD 1,195
Country Report

Baked Goods in Bulgaria

Nov 2023

The consumption of baked goods declined in 2023 as bread sales continue to follow the negative trend seen in the review period. Per capita growth in bread is limited due to Bulgaria’s declining population, which is falling well ahead of other…

USD 1,195
Country Report

Baked Goods in Croatia

Nov 2023

Following steep price growth in baked goods in 2022, wheat and flour prices stabilised in 2023. This is particularly important for bread as it is heavily dependent on flour prices. Croatians are strong bread consumers, and it was expected that volume…

USD 1,195
Strategy Briefing

Baked Goods in Eastern Europe

Apr 2021

Sales of baked goods in Eastern Europe recorded slightly slower real value growth in 2020 than a year earlier. Although the arrival of Coronavirus (COVID-19) in the region saw consumers stockpiling certain products, this did not extend to bread in…

USD 1,325
Country Report

Baked Goods in Estonia

Nov 2023

In 2023, frozen cakes, sweet pies and tarts demonstrated the fastest current value growth in baked goods. Demand for these types of frozen baked goods is growing alongside the faster pace of life in Estonian society, although it remains a niche at…

USD 1,195
Country Report

Baked Goods in Georgia

Nov 2023

Baked goods is a key staple in Georgia due to the strong popularity of unpackaged leavened bread, which continues to post solid volume growth in 2023, despite rising prices. Demand for this product is supported by the fact that it is an essential…

USD 1,195
Country Report

Baked Goods in Hungary

Nov 2023

With inflation in Hungary remaining the highest in the EU, unit prices for packaged and unpackaged leavened bread have continued to rise at double-digit rates in 2023 despite a reduction in grain prices on international commodity markets.…

USD 1,195
Country Report

Baked Goods in Latvia

Nov 2023

In 2023, Latvia is seeing a continuing decline in overall bread consumption, a key carbohydrate source. The trend is influenced by wider health and wellness trends and exacerbated by a shrinking population, which limits the potential consumer base.…

USD 1,195
Country Report

Baked Goods in Lithuania

Nov 2023

Bread consumption continues to decline in Lithuania in 2023 due to the growing health and wellness trend and consumers reducing their carbohydrate intake. The health and wellness trend has been gathering pace in Lithuania in recent years and has even…

USD 1,195
Country Report

Baked Goods in North Macedonia

Nov 2023

Baked goods achieves minimal volume growth as leavened bread, which is the most significant product range within the category, achieves modest retail volume growth in 2023. Consumer demand in retail volume terms continues to slow as a result of the…

USD 1,195
Country Report

Baked Goods in Poland

Nov 2023

In 2023, baked goods in Poland has witnessed significant innovations, reshaping traditional baking practices. Notable player Dan Cake Polonia introduced an array of novel hamburger buns, including a bistro variant infused with natural sourdough and a…

USD 1,195
Country Report

Baked Goods in Romania

Nov 2023

Bread continues to hold a central role in baked goods in Romania, acting as a traditional and indispensable component of meals. The performance of baked goods in 2023 closely mirrored the trends observed in the bread product area. Despite the…

USD 1,195
Country Report

Baked Goods in Serbia

Nov 2023

Inflation continues to be high in 2023 and as such though baked goods is expected to register current value growth, both constant value and volume sales are expected to fall marginally. This fall in volume sales is also due to a declining population.…

USD 1,195
Country Report

Baked Goods in Slovakia

Nov 2023

In 2023, commodity prices of wheat experienced a significant decrease from the heights of 2022. However, this reduction did not translate into lower unit prices in retail stores. The main contributing factor was the persistent increase in other…

USD 1,195
Country Report

Baked Goods in Slovenia

Dec 2023

Steep unit price increases of bread and the rising demand for convenience have driven growth in frozen baked products in 2023. Consumers are increasingly opting for frozen baked goods which have a longer shelf life and allow them to have fresh bread…

USD 1,195
Country Report

Baked Goods in the Czech Republic

Nov 2023

Retail sales of baked goods continued to decline in 2023 in the face of the still-elevated rate of inflation, which impacted the cost of living and caused consumers to rationalise their spending. This translated into a movement away from packaged…

USD 1,195
Country Report

Baked Goods in Ukraine

Nov 2023

During 2023, demand for bread continued to increase in Ukraine as government efforts to regulate the price of bread ensured that many of the products in the category remained affordable for the majority of Ukrainians. Indeed, the low average unit…

USD 1,195
Country Report

Breakfast Cereals in Bosnia and Herzegovina

Nov 2023

Consumer demand for breakfast cereals remains stable in 2023, despite the challenges posed by population decline in the country, which is limiting the potential consumer base. The shift towards healthier eating is driving volume growth, as…

USD 1,195
Country Report

Breakfast Cereals in Bulgaria

Nov 2023

Although a relatively small category in Bulgaria, breakfast cereals is reporting solid growth in retail volume and current value terms in 2023, due to the rising importance of health. Players are keen to develop healthier options, as with Dr Oetker's…

USD 1,195
Country Report

Breakfast Cereals in Croatia

Nov 2023

Whilst the rising production and logistics costs of 2022 have eased, breakfast cereals prices continue their upward trajectory in 2023 as retailers seek to maintain high margins, with no government system to keep them in check. The category still…

USD 1,195
Country Report

Breakfast Cereals in Estonia

Nov 2023

Hot cereals witnessed the fastest growth in retail volume and current value terms in 2023. Consumers consider hot cereals to be healthier and more nourishing than RTE cereals, as they contain beneficial vitamins. With the adoption of healthier eating…

USD 1,195
Country Report

Breakfast Cereals in Georgia

Nov 2023

In 2023, breakfast cereals has maintained steady volume growth, aided by some moderation in unit prices. The category's enduring strength continues to stem from the prevailing convenience trend, as modern consumers place a premium on the ease and…

USD 1,195
Country Report

Breakfast Cereals in Hungary

Nov 2023

Like other companies across packaged food in Hungary, breakfast cereals manufacturers have adjusted their packaging strategies in 2023 in an effort to better navigate soaring inflation and the worst cost-of-living crisis in decades. Most notably,…

USD 1,195
Country Report

Breakfast Cereals in Latvia

Nov 2023

In 2023, breakfast cereals in Latvia is experiencing stagnation, primarily due to health concerns among parents regarding sugar intake for children. In addition, the static number of children in Latvia limits the potential for market growth. The…

USD 1,195
Country Report

Breakfast Cereals in Lithuania

Nov 2023

The main consumers of breakfast cereal in Lithuania remain children; however, RTE cereals do not have a good reputation among parents in the country and they are not perceived as a healthy option for breakfast due to their high sugar content. Brand…

USD 1,195
Country Report

Breakfast Cereals in North Macedonia

Nov 2023

Muesli and granola and hot cereals are the two largest breakfast cereals categories whose performance tends to influence the overall performance of breakfast cereals in North Macedonia. Due to the moderate volume growth of these two cereal types,…

USD 1,195
Country Report

Breakfast Cereals in Poland

Nov 2023

In 2023, breakfast cereals in Poland is experiencing substantial growth, primarily fuelled by an increased consumer focus on health and wellness, the appeal of ready-to-eat products, and rising disposable incomes. As health consciousness rises,…

USD 1,195
Country Report

Breakfast Cereals in Romania

Nov 2023

The growth in the volume sales of breakfast cereals in 2023, despite significant price increases, can be attributed to reduced price sensitivity among mostly higher-income urban professionals. This demographic group, committed to a healthy lifestyle,…

USD 1,195
Country Report

Breakfast Cereals in Serbia

Nov 2023

In spite of continuing high inflation, breakfast cereal is expected to register healthy constant value and volume growth. With consumers leading increasingly busy lives, they appreciate the convenience of breakfast cereal. Breakfast cereal is also a…

USD 1,195
Country Report

Breakfast Cereals in Slovakia

Nov 2023

With the lifting of pandemic restrictions and the restoration of consumer mobility, Slovaks are now leading more hectic lifestyles, spending less time at home and opting for breakfast at home less frequently than in 2021 or 2022. This, coupled with…

USD 1,195
Country Report

Breakfast Cereals in Slovenia

Dec 2023

Children’s breakfast cereals remains the largest category in value terms in 2023 and it continues to benefit from the rising demand for convenience among busy urban professionals with children despite price increases. Manufacturers of children’s…

USD 1,195
Country Report

Breakfast Cereals in the Czech Republic

Nov 2023

Breakfast cereals recorded a decline in retail volume terms in 2023, as the cost of living crisis continued to impact consumer demand. Moreover, with wages decreasing in real terms, many consumers were forced to trade down to cheaper alternatives to…

USD 1,195
Country Report

Breakfast Cereals in Ukraine

Nov 2023

Breakfast cereals recorded a positive sales performance in retail volume terms during 2023 after the category registered significant declines in retail volume sales over the course of 2022. One of the main reasons for the substantial declines seen in…

USD 1,195
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
Strategy Briefing

Commodity Supply Chain Risks: Analysis of Sectors Most Vulnerable to Disruptions

Oct 2022

The report examines key factors in supply chain risks in metals, energy and agricultural commodities. Production, market supply concentration and political risks analysis can help to better identify potential risks and prepare for potential…

USD 1,325
Strategy Briefing

Consumer Market Flashpoints: Rising Inequality

Oct 2023

In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…

USD 1,325
Strategy Briefing

Global Economic Forecasts: Q2 2020

May 2020

As of May 2020, Euromonitor International has further downgraded the baseline global real GDP growth forecast for 2020 to a range of -4.0% to -1.5. Advanced economies are expected to be the hardest hit in this recession, with their economic activity…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q1 2023

Feb 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q3 2022

Sep 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

USD 1,325
Strategy Briefing

Global Market Overview of Chicken

Aug 2022

This briefing examines how the chicken commodity performs globally and in the largest countries in terms of supply and consumption. The report also provides data and analysis on chicken price dynamics, key meat-consuming industries, and exports and…

USD 1,325
Strategy Briefing

Global Market Overview of Soybeans

Jun 2022

The report provides a global overview of production, consumption and prices of soybeans. Soaring input costs and supply disruptions put pressure on soybean producers and add more volatility to the market. Meanwhile, dry weather in South America has…

USD 1,325
Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

USD 1,325
Country Report

Processed Fruit and Vegetables in Bosnia and Herzegovina

Nov 2023

Consumer demand for processed fruit and vegetables remains stable in 2023, with robust levels of consumption across all categories. While consumer demand for shelf stable fruit is stalling, sales of frozen fruit and frozen processed vegetables…

USD 1,195
Country Report

Processed Fruit and Vegetables in Bulgaria

Nov 2023

The consumption of processed fruit and vegetables in Bulgaria increased slightly in 2023, mainly due to the growing need for convenience amid busier lifestyles and rising urbanization. Furthermore, the growing number of people living alone is driving…

USD 1,195
Country Report

Processed Fruit and Vegetables in Croatia

Nov 2023

Within processed fruit and vegetables, frozen variants are expected to see the strongest current retail value sales growth in Croatia in 2023. The popularity of these products can be attributed to many factors, including their long shelf life, which…

USD 1,195
Country Report

Processed Fruit and Vegetables in Estonia

Nov 2023

Shelf stable fruit and vegetables is enjoying strong growth volume growth in 2023, as Estonians spend less time canning fruit and vegetables at home. Shelf stable tomatoes is witnessing the highest demand, since these are more frequently used in…

USD 1,195
Country Report

Processed Fruit and Vegetables in Georgia

Nov 2023

In 2023, shelf stable fruits and vegetables retained their position as the leading category within processed fruits and vegetables, in volume terms. Positive growth was also witnessed in shelf stable fruits and vegetables, primarily due to strong…

USD 1,195
Country Report

Processed Fruit and Vegetables in Hungary

Nov 2023

Shelf stable vegetables in Hungary has continued to witness steep unit price hikes in 2023 due to inflationary pressures fuelled by the global recovery from the pandemic, the fallout of Russia’s invasion of Ukraine and the devaluation of the forint.…

USD 1,195
Country Report

Processed Fruit and Vegetables in Latvia

Nov 2023

The year 2023 marks a period of stagnation for the processed fruit and vegetables category in Latvia, with volume growth dropping to minimal. While the market is gradually recovering from the severe price inflation experienced in 2022, new economic…

USD 1,195
Country Report

Processed Fruit and Vegetables in Lithuania

Nov 2023

Processed fruit and vegetables are not popular as Lithuanians prefer to consume fresh and home-made products rather than processed alternatives. Some preserved vegetables such as pickled products are very well received during the cold season, which…

USD 1,195
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