Spain

Retail in Spain continued to be impacted by high inflation in 2023, with high energy and fuel prices putting pressure on operators and leading to rising prices for the consumer. The Spanish government tried to mitigate the increase in prices by…

After seeing dynamic double-digit growth year-on-year throughout the review period retail e-commerce saw a slowdown in 2023 in current value terms, with consumer electronics e-commerce even posting a decline in sales. Elevated inflation, rising…

Retail adult incontinence remained one of the more resilient categories in tissue and hygiene in 2023 with it recording growth both in current value terms but also retail volume terms. This was in large part due to the essential nature of these…

2023 was another tough year for sales of major appliances in Spain, including refrigeration appliances. Despite overall sales of refrigeration appliances reporting a decline in retail volume sales in 2023, freestanding fridge freezers was an…

Chilled ready meals continued to record strong unit volume growth in its packaging in 2021. While consumers in home seclusion had been looking for easy options to cook and eat a year earlier in 2020, as consumer mobility increased in 2021, home…

Sales of pulses experienced positive growth across all channels as consumers prioritised affordability. After a decline in retail volume terms in 2022 due to a general increase in food prices, the category saw a partial recovery in 2023. It is…

In 2022, the impact of inflation was evident in various areas of the market, including processed meat and processed seafood. Both of these categories experienced a decline in retail volume terms, while seeing healthy growth in current value terms.…

After seeing dynamic growth in 2020 during the pandemic, total packaging volumes of processed meat and seafood turned to decline in 2021, and volumes continued to see a slight fall in 2022, although remained above the pre-pandemic level. Flexible…

In 2020, packaging volumes for processed fruit and vegetables saw an exceptionally strong rise as consumers stocked up during the first year of the pandemic. In 2021, volumes fell as the impact of the pandemic eased, and a declining trend continued…

Shelf stable beans continue to drive retail volume growth in shelf stable fruit and vegetables in 2023 with all of the other categories positing declines. Shelf stable beans benefit from their status as staple products in the Spanish diet, with these…

Sales in premium beauty and personal care in Spain were somewhat hampered by the economic environment in 2023. Inflationary pressures have led to high unit prices against a backdrop of lower consumer spending power, in turn resulting in consumers…

Retail current value sales of premium and luxury cars rose by 8% to total EUR7.7 billion in 2023 due to augmented demand from affluent buyers, who were able to resist macroeconomic challenges. Wealth determines the degree of demand that exists for…

Closed loop pre-paid cards remain dominant in Spain, accounting for around four-fifths of transactions by value. Indeed, closed loop pre-paid cards issued by the public transportation systems in Madrid and Bilbao (Consorcio Transporte Madrid and…

Retail volume sales of e-readers continued declining during the review period and appear to be in long-term decline with a further heavy decline set to be seen in 2023. The category has in part been impacted by the popularity of smartphones with some…

Polishes continued its long-term decline in retail volume terms in 2023 with many consumers no longer considering these products as necessary. This is partly down to changes in the materials used for furniture and footwear, with many consumers moving…

Total plant-based dairy packaging maintained growth in 2022, with increases across all categories, although slower rates of increase were seen than in the previous two years. In 2022, brick liquid cartons remained the most significant pack type for…

Plant-based dairy has been less affected by inflation because it does not depend on raw milk prices, which skyrocketed in 2022. Furthermore, the prices of other plant-based ingredients have remained within reasonable margins. Additionally, producers…

Sales in pet products in Spain achieve positive value sales in 2024, although potential is suppressed by a few factors. Firstly, we note the unclear interpretation of the new Law 7/2023 on the Protection of Rights and Welfare of Animals – during 2022…

Pet care sales in Spain continue to see positive sales in 2024, in both value and volume terms. Value is supported by premiumisation trends and still-high unit prices in some instances, while baseline demand supports volume – which is showing…

Spain is suffering from a bout of political instability and economic freedom has worsened. Although economic development is slowing down, it continues to attract foreign investors. However, high, albeit falling, inflation has taken its toll on…