Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Spectacles in Spain is expected to see modest, and slower, retail volume growth over 2024, compared to 2023. However, supported by an increase in the average retail unit price, retail value (constant 2024 prices) sales are projected to rise for the…
Maradona confirmed its position as the leading chain of Spanish supermarkets in value terms in 2023 despite ranking second in terms of the number of outlets. The company strengthened its brand equity through intensified promotional campaigns,…
In 2023, consumer foodservice in Spain saw growth across all metrics, albeit at lower rates than that seen in the previous year of the review period. However, persistently high inflation rates drove up average prices, limiting growth in…
2023 was a tough year for cider/perry with sales declining sharply in both on- and off-trade volume terms. Unlike other alcoholic drinks, cider/perry also reported a sharp decline in total current value terms. Producers of cider/perry have found it…
Sales in pet products in Spain achieve positive value sales in 2024, although potential is suppressed by a few factors. Firstly, we note the unclear interpretation of the new Law 7/2023 on the Protection of Rights and Welfare of Animals – during 2022…
Despite challenging economic conditions, limited purchasing power, and elevated inflation, retail tissue showed resilience with it recording double-digit growth in current value terms for the second consecutive year in 2023. However, it is important…
In 2022, the Spanish government took a step to address menstrual poverty by announcing a general tax reduction from 10% to 4% on all menstrual care products, which came into effect in 2023. However, despite these efforts, the category faced…
In 2022, Spain’s packaging landscape continued to see growth in plant-based dairy, with brick liquid cartons remaining the primary packaging type for these products due to their exceptional barrier properties. Emerging categories like plant-based…
After seeing a steep decline in sales in retail volume terms in 2022 due to inflation and a shift towards more budget-friendly and convenient alternatives like frozen potatoes and ready-to-eat tortillas, the consumption of starchy roots displayed…
The volume of poultry and pork being consumed at home saw a small rebound in 2023 after a substantial decline in sales in 2021 and 2022, although sales remain below pre-pandemic levels. This growth was primarily driven by consumers shifting away from…