Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Reducing food waste and reducing plastics are key green actions of Spanish consumers, leading to a third of consumers identifying as Zero Wasters. With over half of these consumers willing to pay more for sustainable food, beverages and apparel,…
Dishwashers saw a double-digit decline in retail volume terms in 2022, with the category continuing to decline in 2023, albeit at a slower rate. Despite inflation and the increase in the average unit price of dishwashers this was not enough to offset…
Sports drinks in Spain is set to record a positive year in 2023. This was evidenced by the fact that Aquarius from Cía Servicios de Bebidas Refrescantes SL (Coca-Cola) – the category leader in Spain – reported strong growth in the first months of the…
Other dairy continues to experience declining sales in retail volume terms in 2023. The one exception is evaporated milk, which is still a relatively new category in Spain and is seeing an increase in retail distribution. The largest category, which…
A low birth rate is behind the continuing decline of baby food sales in Spain in 2023. Spain’s birth rate is being negatively affected by economic challenges and changes in social and cultural norms. Traditional expectations of having a large family…