South Korea

In 2022, the total fertility rate in South Korea reached a new low of 0.78, with the number of newborns also dropping below 250,000 for the first time. The ongoing decline of new births in the country is resulting in falling retail volume sales for…

Chocolate confectionery in South Korea is expected to see low retail current value growth in 2024, along with marginal retail volume decline. Mixed developments are being seen in 2024, influenced by broader market trends and changing consumer…

Retail volume and current value sales of cigarettes declined in 2023, maintaining the trend seen in 2022. Nevertheless, cigarettes still constitute a large proportion of sales in the overall tobacco industry. Whilst cigarettes experienced a negative…

Cigars and cigarillos in South Korea has shown significant increases in retail volume sales for four consecutive years, with double-digit growth seen in 2023. One of the main drivers behind the growth in consumption of cigars and cigarillos is a…

Instant coffee has been experiencing continuous retail current value declines, which are set to continue in 2023. The first factor contributing to this decline is the increasing trend of “home café”, or creating café-like experiences at home, whereby…

Colour cosmetics maintained dynamic current value growth in South Korea in 2023, with both premium and mass colour cosmetics experiencing healthy growth, with high single-digit increases. Mass colour cosmetics grew slightly faster than premium,…

Retail and business volume sales of computers and peripherals declined significantly in 2022, and this trend is expected to continue in 2023. One of the key factors contributing to decline is that the replacement cycle was advanced during the peak of…

For a second year, overall concentrates is set to see little movement in off-trade volume sales, with just a slight decline expected, as marginal growth for powder concentrates is offset by slight decline for liquid concentrates. Liquid concentrates…

Total confectionery packaging volumes increased in South Korea in 2023, seeing a gradual recovery after sales declined during the pandemic. Flexible packaging remained the dominant pack type in chocolate confectionery in 2023, as this offers…

Retail volume sales of major appliances are declining in 2023, albeit by a slower rate compared to 2022, attributed to inflation and consumers’ constrained budgets. During the pandemic, demand for many consumer appliances experienced an unprecedented…