Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
The packaging unit volumes of thin wall plastic containers used in shelf stable ready meals saw notable growth in 2020, with slower but still positive growth being seen in 2021. This can be attributed to the onset of the pandemic and related…
Retail volume sales of refrigeration appliances continue to decline in 2023, following the trends of a post-pandemic era, inflation, and reduced consumer spending. The volume decline is not as steep as the previous year, and overall demand remains…
In 2023, retail adult incontinence in South Korea saw another year of significant volume and current value growth, primarily propelled by the nation’s rapidly ageing population. As South Korea stands amongst the fastest ageing societies globally, the…
In 2023, retail e-commerce maintained double-digit current value growth in South Korea. In recent times, the retail landscape in the country witnessed a remarkable surge in online shopping activities, driving a substantial increase in online…
In 2023, retail in South Korea maintained solid current value growth both online and offline, with growth also returning to outlet numbers in the offline space. Value increases were seen across most channels, although growth in outlet numbers was…
In the aftermath of COVID-19, retail tissue in South Korea was initially poised for decline, along with the return to activities outside the home; however, the category demonstrated resilience in 2023. Contrary to expectations, retail tissue recorded…
In 2023, there continues to be a noticeable revival in retail and foodservice volume sales of rice in South Korea. While the latter channel was negatively impacted by foodservice closures and restrictions during the pandemic, a declining trend in…
The era of the “3 Highs” – high-interest rates, high inflation, and high oil prices – led to the rise of RTD (ready-to-drink) coffee as a popular alternative to expensive coffee shops. This trend prompted both traditional coffee beverage companies…
RTD tea is set to see minimal growth off-trade volume growth in 2023. However, vastly difference performances are expected across categories. For instance, whilst regular still RTD tea is set to see a negligible decline, reduced sugar still RTD tea…
RTDs in South Korea saw exceptional total volume growth in 2023, mainly driven by off-trade growth, although on-trade sales also saw a double-digit increase. Growth was primarily driven by an increase in light home drinking, and a rise in young…