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South Korea

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.

Country Report

Eyewear in South Korea

Jun 2024

In 2024, overall eyewear in South Korea is set to see current value growth. The prevalence of vision impairments is on the rise in Korea, with an increasing number of people affected by presbyopia, myopia, and hyperopia. The overall increase in…

USD 1,210
Country Report

Eye Care in South Korea

Oct 2023

Demand for standard eye care, the largest category in overall OTC eye care in South Korea, continues to improve in 2023, in line with heightened exposure to digital screens in everyday life, and a return to out-of-home activities, including the…

USD 1,195
Country Report

Experiential Luxury in South Korea

Oct 2023

Consumer demand has been shifting from manufactured goods back towards services. Due to this, value sales of experiential luxury grew by 13% to amount to KRW642 million in 2023, boosted by wealthier individuals resuming their normal activities,…

USD 1,195
Strategy Briefing

EV Readiness Index 2023

Sep 2023

In its second edition, the EV Readiness Index 2023 indicates the best prepared markets for the electric vehicle (EV) transition. This follows growing EV take-up, with new electric passenger car registrations set to reach 20% of total registrations…

USD 1,325
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