Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
Packaging trends in South Korea showcase a dynamic landscape, driven by consumer preferences and environmental concerns. In the realm of gift-giving, there is a growing inclination, especially among the younger demographic, towards European fruit…
Specialist coffee and tea shops is a mature category in South Korea, but continued to show dynamic growth in 2023. Previously, players in specialist coffee shops changed high unit prices, but advances in coffee machines led to standardisation of…
In 2023, the significant growth in sales of drive-through outlets was noteworthy. This method of fulfilment showed a triple-digit growth rate during COVID-19 in 2020, and still sustained double-digit current value growth in 2023. From a corporate…
Despite optimistic expectations of rapid recovery in consumer consumption following the COVID-19 pandemic, transaction growth in overall consumer foodservice in South Korea experienced a slowdown in 2023, exacerbated by prolonged inflation. The…
Traditional buffet-style family restaurants faced significant losses during COVID-19, due to concerns about close contact with many people. In particular, chained Korean buffet brands such as Season’s Table, which were popular amongst…