Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
The smaller value category of sticking plasters/adhesive bandages continues to see further product differentiation and development through material diversification to attract consumers with innovative formats. For instance, JW Pharmaceutical has been…
In 2022, construction grappled with rising interest rates and living costs, affecting residential, industrial and commercial sectors. Government commitments to infrastructure drove demand. Despite cost surges, solid demand allowed passing expenses to…
In 2023, the government reformed its electric vehicles subsidy plan, considering factors like price, vehicle performance, warranty infrastructure and battery energy. This is set to boost the electric vehicle market, especially favouring local brands.…
The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…