Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
Although it saw a decline in packaging volumes in 2023, PET bottles remained the predominant pack type in sauces, dips and condiments packaging in South Korea in 2023. PET bottles offer convenience and practicality, making them suitable for a wide…
Cigars and cigarillos in South Korea has shown significant increases in retail volume sales for four consecutive years, with double-digit growth seen in 2023. One of the main drivers behind the growth in consumption of cigars and cigarillos is a…
Air treatment products in South Korea is exhibiting a mixed performance. Cooling appliances are mostly experiencing positive demand due to global warming and exceedingly hot summers in the country, whereas air purifiers and humidifiers are…
Post-pandemic, packaged food players are making efforts to meet various consumer needs due to the increasing preference for home-cooked meals. This movement involves developing and launching multiple food products in various formats. For example,…
The idea of health and wellness varies at a category level within staple foods. For instance, high fibre products that use whole grains have a strong position in rice, baked goods, and breakfast cereals. Sales of grain-added rice, such as brown rice,…