Snacks

Chocolate confectionery is set to record positive volume growth in 2023, driven by the ongoing interest in indulgence, while rising inflation rates will drive high, double-digit current value growth. However, despite positive volume sales, levels are…

Although recording positive retail value growth, gum showed a declining performance in volume sales, with a slower volume growth rate compared to pre-pandemic rates. These results are due to the economic downturn, which is raising Algerians’ tendency…

Ice cream is a hugely popular snack in Algerian, accounting for significant value sales, and is, in fact, one of the most popular snacks in Algeria, with volume sales supported by a hot climate. Despite this, in comparison to the previous year, ice…

The ongoing economic hardship, deepened first by the impact of COVID-19 and then by the global crisis, is leading to rising inflation and the depreciation of the Algerian dinar. This is driving a decline in disposable income levels and, therefore, a…

Following the outbreak of COVID-19, sales of snacks are continuing to recover in Algeria . However, this recovery is hampered by the uncertain economic climate, which is leading consumers to adapt their purchasing habits. Algeria, already fragile…

Retail volume growth of sugar confectionery remains relatively flat in 2023 due to a rising unhealthy perception of sugary sweets and the availability of more appealing substitutes in other snack categories. As price sensitivity is rising and…

Sweet biscuits continues to post positive retail volume and current value growth during 2023. This performance owes to players' ongoing innovation and development, offering interesting and unique flavours and toppings. Nevertheless, sweet biscuits,…

Chocolate confectionery in Egypt is set to witness a small decrease in volume sales and a significant increase in value sales in 2023. Although demand for chocolate confectionery is supported by ongoing population expansion and urbanisation, these…

Gum in Egypt is set to witness growth in both volume and value terms in 2024 as demand is likely to be steady, despite a significant increase in its unit prices. Price increases were initiated in response to the rising costs of raw materials such as…

Ice cream in Egypt is set to see a small increase in volume sales and some increase in value sales as industry players decided not to fully pass on their rising production costs to consumers. Nevertheless, a further price rise is expected in the…

Savoury snacks in Egypt is set to register an increase in both volume and value terms in 2023 as its prices witnessed a lower increase in comparison to other categories in snacks. As such, these products remained affordable for consumers.…

Snacks in Egypt is expected to witness a slight increase in volume sales in 2023 and large increase in value terms due to the instability in the market driven from significant increases in prices caused by global inflation and strong increases in the…

Sugar confectionery is expected to register a decline in volume sales in 2023 due to significant price hikes as Egypt imports many components necessary for food production from abroad, primarily edible oil and sugar. This makes manufactured products…

Retail volume sales of sweet biscuits, snack bars and fruit snacks are set to continue rising during 2023, with volume growth higher than in the previous year. The rate of growth in retail constant value sales (2023 prices) of sweet biscuits, snack…

In the first quarter of 2023, Cameroon’s National Cocoa and Coffee Board revised the maximum price of cacao beans upwards twice, bringing it to XAF1,290 per kg. These changes were attributed to a spike in demand caused by the entry of two new…

The latter part of the review period saw a number of chewing gum manufacturers in Cameroon move to address longstanding consumer complaints about quality standards by reformulating established brands and launching new varieties with softer textures…

Ice cream is one of the most popular snack foods in Cameroon, not only because of its indulgence appeal but also due to the hot climate. However, informal sales of cheaper unpackaged varieties by roadside vendors still account for a large share of…

Savoury snacks has remained the smallest of the main snacks categories in Cameroon in retail volume sales terms in 2023. This is mainly explained by the traditional preference for sweeter and more indulgence-oriented snacks among local consumers. For…

The snacks market in Angola is set to see solid growth during 2023, with ongoing demand supported by the fact that several snacks categories offer a wide range of products across the price spectrum. In addition, the robust expansion of local…

Growth in retail volume sales of snacks in Cameroon in 2023 is expected to be down slightly on 2022 and fall below the CAGR for the entire review period. Overall demand has remained subdued as high inflation fuelled by the global recovery from…

Snacks is seeing steady growth in retail volume terms in Côte d’Ivoire in 2023, although elevated inflation has put pressure on prices and on the general cost of living. With a median age of just 19 years there is a large base of young consumers keen…

Growth in retail volume sales of sugar confectionery in Cameroon in 2023 looks set to be relatively modest, and only marginally above that recorded in 2022. This is mainly because high inflation fuelled by the global recovery from the pandemic and…

With high inflation continuing to place upward pressure on unit prices and erode purchasing power among Cameroonians, consumption of sweet biscuits has remained subdued in 2023, hence overall retail volume sales growth looks set to be unchanged in…

Chocolate confectionery has been impacted by shortages in the supply of sugar, much of which needs to be imported. The shortages have had a severe impact on the local chocolate confectionery industry, which is dependent on this raw material. Several…

The illicit gum trade is showing strong growth in 2023 due to the expansion of brands available. Several imported brands that are legally imported to Tunisia, such as Kent and Mentos, are also available in the illegal trade. Consumers are attracted…

In 2022, Magnum and Häagen-Dazs launched into Tunisia, bringing these two international premium brands into a category which is dominated by domestic brands. As part of Magnum’s launch activity, social influencers on Facebook and Instagram were…

Despite the diversity of savoury snacks in Tunisia, potato chips remain the firm favourite among Tunisians. Affordable prices and aggressive promotions have kept the potato front of mind in the savoury snacks category, with marketing campaigns a key…

The snacks category in Tunisia is feeling the harsh impact of very high inflation rates and price increases in 2023. In current value terms, snacks is seeing double-digit growth partly fuelled by higher retail prices. In retail volume terms, snacks…

Pastilles, gummies, jellies and chews recorded the highest retail volume and current value growth in 2023, due to robust sales performance of local and international brands. The Tunisian company Société Tunisienne de Chocolaterie et de Confiserie…

In 2022, the domestic player Société l'Appetissante SARL, added a new Choco Tom wafer to its sweet biscuits portfolio in Tunisia. Choco Tom is already a popular product in Tunisia and is also one of oldest sweet filled biscuits available. However,…

Chocolate confectionery is set to record solid retail current value growth in 2023, driven by unit price increases of around 10% in most categories. Meanwhile, without innovation in terms of flavours, and digital campaigns, stronger volume declines…

Although retail volume sales of gum are expected to return to a slight decline in 2023, the category is set to record strong single-digit retail current value growth in 2023, primarily driven by price rises, value-added options, and flavour…

Rolling blackouts (loadshedding) have persisted in 2023, averaging stage 4 for the year (at the time of writing this report), which means that consumers experience power cuts for three to four two-hour slots per day. As a result, consumers have cut…

The top players in savoury snacks are set to continue to record value share declines in 2023, mainly driven by higher unit prices. The weather continues to hamper the local production of potatoes used in the production of potato chips. While the…

2023 has marked another tough year for consumers in South Africa, with double-digit food inflation, rising interest rates, and continuous rolling blackouts (loadshedding). Loadshedding has affected the entire supply chain, as well as consumers, as…

Sugar confectionery is set to record high single-digit retail current value growth in 2023; however, rising unit prices are expected to drive down retail volume demand. Most categories are projected to see double-digit growth in unit prices as a…

National Brands is set to continue to lead sweet biscuits in retail value terms in 2023, despite strong competition from private label lines and rising unit prices in South Africa. During 2023 unit prices are set to increase by double digits, driven…

The snacks market in Ghana is set to experience a slight decline in retail volume sales in 2023, while current value sales are expected to grow strongly on the back of sharp increases in price. Prices have risen as manufacturers have passed on…

The snacks market is set to be hampered by high inflation in 2023, leading to muted growth of non-essential categories, such as boxed assortments. While the market is recovering from the economic shock of COVID-19, with sales maintaining positive…

Chocolate confectionery is set to see low retail volume growth in 2023, although current value growth is expected to be far higher, amidst inflation. Modern grocery distribution channels are important for sales of chocolate confectionery in Kenya,…

Gum is set to maintain slow retail volume growth and more dynamic current value growth in 2023, with fairly similar rises expected for both bubble gum and chewing gum. The former is mainly consumed by children, and the latter by adults. Despite the…

Ice cream is set to see a second year of retail volume growth in 2023, although sales are still not expected to return to the pre-pandemic level, as ice cream is increasingly regarded as an occasional indulgence by local middle-class consumers.…

Savoury snacks recorded robust retail volume and current value growth throughout the review period, and this is set to continue in 2023, driven by the strong performance of potato chips. This is being driven by the youth population, especially…

Snacks is set to maintain retail volume growth in 2023, although this is expected to remain low. Amidst mounting inflationary pressure, an acceleration in unit price growth has been limiting volume growth, as sales are largely impulse-driven, but is…

Sugar confectionery is set to decline in retail volume terms in 2023, although it will continue to see current value growth due to price rises. The prices of raw materials have been rising. For instance, reduced local production of sugar cane,…

Sweet biscuits is the only category within sweet biscuits, snack bars and fruit snacks with notable sales. Plain biscuits are the most popular, followed by cookies, filled biscuits, chocolate coated biscuits, and wafers. Despite rising prices, retail…

Retail volume sales of snacks are expected to continue expanding in 2023 thanks to a return to normality in the wake of the pandemic. Demand for confectionery as well as sweet biscuits, snack bars, and fruit snacks, however, is being hampered by…

Volume sales of snacks are expected to continue on a growth path in 2023 with growth seen across all categories. The resumption of society and busy lifestyles is promoting snacking, although inflationary pressures are making consumers price…

In 2024, players in chocolate confectionery in Morocco remain focused on offering smaller pack sizes for fear of losing consumers struggling financially. The lower prices of these smaller formats help to expand the consumer base as they cater to…

Retail volume sales for gum in Morocco continue to rise in 2024 as players invest in healthier variants in response to consumers’ growing health concerns of consumers. Players such as Mondelez and Foods & Goods (with the latter the local distributor…