Population

Standardised coverage and timely analysis of the future direction...

Standardised coverage and timely analysis of the future direction of key demographic indicators on themes such as age, urbanisation, ethnicity and migration.

Future Demographics

Algeria in 2040: The Future Demographic

Mar 2024

Between 2021-2040, population growth in Algeria will be driven solely by positive natural change, as births continue to outweigh deaths. Net migration will remain negative, and brain drain will continue to challenge the country. Rising living…

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Future Demographics

Angola in 2040: The Future Demographic

Jan 2023

Extremely fast population expansion in Angola in 2021-2040 will be driven by strong rates of natural increase. Angola will remain one of the youngest countries globally as a result of very high fertility and birth rates, alongside relatively low life…

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Future Demographics

Argentina in 2040: The Future Demographic

Mar 2024

Population growth in Argentina from 2021-2040 will result from positive natural change. Rising living standards and improvements in healthcare drive ageing, with growth in the senior population shaping consumer trends. Urbanisation will continue…

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Future Demographics

Asia Pacific in 2040: The Future Demographic

Feb 2024

Asia Pacific’s population is set to expand in 2021-2040, driven by positive, yet declining, rates of natural change. The ageing trend is set to accelerate, impacting consumer trends, though the region will remain relatively young in terms of its…

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Future Demographics

Australia in 2040: The Future Demographic

Mar 2024

Population growth in Australia will be driven by positive natural change and net migration. The country has an immigration policy focused on economic development, attracting skilled workers to cities. The rise in live births will support spending in…

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Future Demographics

Austria in 2040: The Future Demographic

Jan 2023

Austria’s population is set to expand quickly in 2021-2040 determined by elevated rates of net migration. Like elsewhere in Europe, ageing will remain a key demographic trend, putting pressure on government resources and impacting consumer spending…

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Future Demographics

Azerbaijan in 2040: The Future Demographic

Apr 2024

Azerbaijan’s population is set to expand between 2021 and 2040, driven by positive rates of natural change, while net migration remains flat. Ageing will continue as the 65+ population grows, impacting consumer trends and spending habits.…

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Future Demographics

Bahrain in 2040: The Future Demographic

Nov 2023

Driven by natural increase, Bahrain’s population is set to expand rapidly in 2021-2040, as net migration rates become neutral after 2022. Ageing is set to accelerate with the median age remaining elevated in a regional context, therefore consumer…

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Future Demographics

Bangladesh in 2040: The Future Demographic

Dec 2023

Bangladesh will experience rapid population expansion in 2021-2040, driven by natural increase. Rapid ageing will be a key theme, though the country will remain younger in terms of median age than the region overall. As well as a substantial and…

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Future Demographics

Belarus in 2040: The Future Demographic

Mar 2024

Depopulation in Belarus from 2021-2040 will result from negative natural change and flat migration, as deaths outweigh live births. Higher living standards will drive ageing, with a rise in the 65+ population shaping consumer trends and spending. As…

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Future Demographics

Belgium in 2040: The Future Demographic

Jan 2023

Positive net migration will be the main driver of strong population expansion in Belgium in 2021-2040. Ageing will continue to be a key demographic theme, affecting consumer trends and placing a burden on state resources. Urbanisation will be swift…

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Future Demographics

Bolivia in 2040: The Future Demographic

Jul 2022

Rapid population growth in Bolivia in 2021-2040 will be driven by positive, yet declining, rates of natural increase. While the ageing trend will quicken, Bolivia will remain one of the younger regional countries due to relatively high birth rates…

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Future Demographics

Bosnia and Herzegovina in 2040: The Future Demographic

Dec 2023

Continuing depopulation in Bosnia and Herzegovina in 2021-2040 will be driven mainly by natural decrease, though negative net migration rates after 2023 will also influence this trend. Ageing will accelerate further as birth rates decline and…

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Future Demographics

Brazil in 2040: The Future Demographic

Mar 2024

Population growth in Brazil between 2021-2040 will result from positive natural change, as net migration declines. Rising living standards and the falling birth rate will drive ageing, placing pressure on healthcare services, while the rise in…

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Future Demographics

Bulgaria in 2040: The Future Demographic

Feb 2024

Depopulation in Bulgaria in 2021-2040 will be driven by natural decrease, but negative net migration in most years will also contribute. Ageing is set to accelerate with Bulgaria remaining among the top three oldest regional countries, thus impacting…

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Future Demographics

Cambodia in 2040: The Future Demographic

Aug 2023

Strong population growth in Cambodia up to 2040 will be driven solely by natural increase. Falling birth rates and increasing longevity mean that the ageing trend will quicken, however Cambodia will remain one of the youngest regional countries.…

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Future Demographics

Cameroon in 2040: The Future Demographic

Feb 2023

Strong rates of natural increase will drive rapid population expansion in Cameroon in 2021-2040, despite negative net migration over the timeframe. Despite following an ageing trend, Cameroon will remain an extremely young country due to its high…

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Future Demographics

Canada in 2040: The Future Demographic

Mar 2024

The population increase in Canada from 2021 to 2040 will be driven by positive net migration and natural change, with births outweighing deaths in the country. High living standards and quality healthcare will support ageing, driving growth in the…

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Future Demographics

China in 2040: The Future Demographic

Jul 2022

After peaking in 2024, China’s population will decline up to 2040 as deaths overtake births. Rapid ageing, exacerbated by the legacy of the one child policy, will impact consumer trends and put further pressure on state resources. Urbanisation will…

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Future Demographics

Colombia in 2040: The Future Demographic

Jul 2022

Population growth in Colombia in 2021-2040 will be driven by positive rates of natural change. Ageing will accelerate, causing the population structure to become more top heavy, which will impact consumer trends and put more pressure on state…

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Future Demographics

Costa Rica in 2040: The Future Demographic

Mar 2024

Population growth in Costa Rica from 2021-2040 results from positive natural change and net migration; however, both will be on a downward trajectory. Rising living standards will drive ongoing ageing, with an increasing 65+ population shaping…

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Future Demographics

Côte d'Ivoire in 2040: The Future Demographic

Oct 2023

Natural increase will be the key driver of population expansion in Côte d’Ivoire in 2021-2040. The country will continue to be one of the youngest globally in 2040, influenced by high birth rates and low life expectancy. Urbanisation will remain…

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Future Demographics

Croatia in 2040: The Future Demographic

Mar 2023

Further depopulation in Croatia in 2021-2040 will be driven by a combination of natural decrease and negative net migration. Ageing, illustrated by rapid growth in older cohorts, will affect consumer trends and place more pressure on state resources.…

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Future Demographics

Denmark in 2040: The Future Demographic

Mar 2024

Positive natural change and net migration rates will drive population growth in Denmark from 2021-2040. Quality healthcare and living standards will lead to continued ageing, with growth in the 65+ population shaping consumer trends and spending.…

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Future Demographics

Dominican Republic in 2040: The Future Demographic

Oct 2022

Population expansion in the Dominican Republic will be driven by natural increase in 2021-2040. Ageing will be swift, impacting consumer trends and putting increased pressure on state resources to some extent. Fast urbanisation will result in over…

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Future Demographics

Eastern Europe in 2040: The Future Demographic

Dec 2023

Driven mainly by natural decrease Eastern Europe will be the only world region to experience depopulation in 2021-2040. Ageing will remain a significant trend over the timeframe, impacting the consumer landscape and putting pressure on government…

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Future Demographics

Ecuador in 2040: The Future Demographic

Mar 2024

Ecuador will experience population growth between 2021-2040, driven by positive natural change, as net migration declines. Rising life expectancy and a drop in the population under 30 years will drive ongoing ageing, with 65+ citizens impacting…

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Future Demographics

Egypt in 2040: The Future Demographic

Oct 2022

Population expansion in Egypt in 2021-2040 will be driven by natural increase. Despite rapid ageing, Egypt will remain relatively young in a global context. Urbanisation will continue to be swift, although urban population will still be below 50% by…

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Future Demographics

El Salvador in 2040: The Future Demographic

Jan 2024

Driven by natural increase, El Salvador’s population will expand at a slower pace than the Latin America region overall in 2021-2040. Meanwhile, net migration will remain negative as many emigrate. An acceleration of the ageing trend will impact…

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Future Demographics

Estonia in 2040: The Future Demographic

Nov 2023

Depopulation in Estonia in 2021-2040 will be driven by natural decrease. Ageing will be a key trend, impacting consumer trends and putting further pressure on state resources. Urbanisation will slow slightly while Tallinn remains the dominant city.…

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Future Demographics

Ethiopia in 2040: The Future Demographic

Oct 2023

Robust population expansion in Ethiopia will be determined by natural increase in 2021-2040. While ageing will speed up, more than two-thirds of the population will be aged under 40 in 2040. Longevity will climb but many health challenges will…

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Future Demographics

Finland in 2040: The Future Demographic

Feb 2023

While Finland will expand overall in 2021-2040, its population is set to decline from 2035 onwards when positive net migration rates will no longer be able to mitigate natural decrease. Ageing will impact consumer trends and state resources will be…

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Future Demographics

France in 2040: The Future Demographic

Feb 2024

The population increase in France from 2021 to 2040 will be driven by rising life expectancy and positive net migration. Ageing will be a central theme shaping demographics

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Future Demographics

Georgia in 2040: The Future Demographic

Sep 2023

Natural decrease and negative net migration will drive depopulation in Georgia in most years up to 2040. Rapid ageing will be illustrated by extreme growth in 70+ cohorts, impacting consumer trends and placing further pressure on state resources.…

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Future Demographics

Ghana in 2040: The Future Demographic

Mar 2024

Population growth in Ghana between 2021 and 2040 will be driven by positive natural change, as net migration remains negative. Ongoing urbanisation will place pressure on infrastructure, while improvements in living standards will increase life…

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Future Demographics

Greece in 2040: The Future Demographic

Apr 2023

Ongoing depopulation in Greece in 2021-2040 will be driven mainly by natural decrease as birth rates remain low. Ageing will affect consumer trends and add to pressure on state resources. Athens will remain the key consumer market, despite shrinking…

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Future Demographics

Guatemala in 2040: The Future Demographic

Sep 2023

Rapid population expansion in Guatemala in 2021-2040 will be led by strong, yet declining, rates of natural change. Ageing is set to accelerate further, although Guatemala will continue to be young regionally due to historically high birth rates.…

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Future Demographics

Honduras in 2040: The Future Demographic

Feb 2024

Honduras will experience strong population expansion in 2021-2040, led by positive natural increase, while net migration rates remain negative. Ageing will accelerate as birth rates decline and longevity climbs, but Honduras will remain young in a…

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Future Demographics

Hong Kong, China in 2040: The Future Demographic

Dec 2022

Population expansion in Hong Kong in most years up to 2040 will be driven by positive net migration. Ageing will be a key trend over this timeframe as life expectancy rises further and birth rates and fertility remain extremely low. Consumer trends…

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Future Demographics

Hungary in 2040: The Future Demographic

Apr 2023

Continuing depopulation in Hungary in 2021-2040 will be driven by natural decrease. Ageing will accelerate, affecting consumer trends and putting pressure on state finances. Urbanisation will quicken and Budapest will continue to be the most populous…

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Future Demographics

India in 2040: The Future Demographic

Mar 2024

From 2021-2040, population growth in India will be driven by positive natural change, despite the falling birth rate. While ageing will accelerate and impact consumer trends, the country will continue to have a relatively young median age. While…

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Future Demographics

Indonesia in 2040: The Future Demographic

Mar 2024

Population growth will be driven by positive natural change, as net migration continues to decline. Rising life expectancy will drive ongoing ageing, with 65+ citizens impacting consumer trends. As women increasingly focus on economic opportunities…

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Future Demographics

Iran in 2040: The Future Demographic

Jul 2022

Population growth will be driven by natural increase as net migration rates remain negative in 2021-2040. The ageing trend is set to accelerate with rapid growth in the 70+ age cohorts. Consumer trends will transform, and state resources will come…

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Future Demographics

Iraq in 2040: The Future Demographic

Oct 2023

Natural increase will drive brisk population expansion in Iraq in 2021-2040. Falling fertility and birth rates will drive an acceleration in ageing, however the median age will remain youthful in a global context. Faster growth in the working age…

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Future Demographics

Ireland in 2040: The Future Demographic

Mar 2024

Population growth in Ireland from 2021-2040 will result from positive natural change and positive net migration. The stable fertility rate and birth rate above the regional average will create strong opportunities for child-related goods and services…

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Future Demographics

Israel in 2040: The Future Demographic

Jul 2023

Positive natural change is set to be the main driver of population expansion in Israel in 2021-2040. Ageing is set to accelerate further as the country remains one of the oldest regionally in terms of median age. Urbanisation will continue to be…

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Future Demographics

Italy in 2040: The Future Demographic

Mar 2024

Depopulation in Italy from 2021-2040 will result from negative natural change, with positive net migration unable to reverse this demographic trend. While urbanisation continues, significant cities will contract, in line with the shrinking…

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Future Demographics

Japan in 2040: The Future Demographic

Mar 2024

Depopulation in Japan from 2021-2040 results from negative natural change, with positive net migration unable to reverse this trend. A quality healthcare system and living standards drive ongoing ageing, with a significant 65+ population shaping…

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Future Demographics

Jordan in 2040: The Future Demographic

Sep 2023

Population expansion in Jordan in 2021-2040 will be driven by natural increase. The country will continue to be extremely diverse as the number of foreign citizens rises rapidly. A growing workforce could create opportunities if training and…

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Future Demographics

Kazakhstan in 2040: The Future Demographic

Dec 2022

Kazakhstan’s population will experience rapid growth in 2021-2040 driven solely by elevated rates of natural increase. Despite the brisk expansion of older age cohorts, the country will get younger in terms of median age over the timeframe as…

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