Standardised coverage and timely analysis of the future direction...
Standardised coverage and timely analysis of the future direction of key demographic indicators on themes such as age, urbanisation, ethnicity and migration.
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
This report provides an in-depth analysis of the potential market strategies for companies in Sub-Saharan Africa amidst the current cost of living crisis. It details how companies can leverage affordability, technology, and values to cater to the…
Population growth between 2021-2040 will be driven by positive natural change, as the region remains the second most populous in the world. Ongoing urbanisation will lead to growth in major cities while placing pressure on infrastructure, creating…
Between 2021-2040, population growth in Algeria will be driven solely by positive natural change, as births continue to outweigh deaths. Net migration will remain negative, and brain drain will continue to challenge the country. Rising living…
Population growth in Ghana between 2021 and 2040 will be driven by positive natural change, as net migration remains negative. Ongoing urbanisation will place pressure on infrastructure, while improvements in living standards will increase life…