Philippines

Cider/perry, which is a niche market in the Philippines, continued to see modest, albeit positive growth in volume terms in 2023. The category competes closely with other alcoholic drinks, such as beer and RTDs, which have a more established…

Sales of chocolate confectionery remained stable during 2020 and 2021 as sales benefited from robust at-home consumption during the COVID-19 pandemic. However, the category has seen stronger growth in 2022 and 2023 with demand picking up as…

The COVID-19 crisis had a differing impact on birth rates in different countries. In the Philippines, there was a baby boom, as an increased birth rate resulted from families being cooped up in their homes during the period of lockdowns. This has led…

Despite continued inflationary pressures, cheese continued to exhibit a robust performance in retail volume terms in 2023. As the cost of cheese was prohibitive for some consumers, economy-priced spreadable and processed offerings, such as Cheese…

As charge cards caters to higher-income earners, it is still only small in the Philippines in 2022. Credit cards have low penetration in the country and it is thus to be expected that more premium card products will have an even smaller market. Even…

The Cebu in the Philippines report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

In recent years, sales of cat food increased significantly due to rising cat ownership, although the number of cats remained far lower than the number of dogs in the country. The expansion in the cat population attracted many players to the category,…

Despite continued inflationary pressures, carbonates registered healthy growth in volume terms in 2023, both in on-trade and off-trade channels. Besides an increase in consumer mobility, this was attributable to the sustained marketing and…

During 2023, cafés/bars recorded solid growth in terms of both current value and volume of transactions. This was driven to a large extent by an increase in consumer mobility, with locals being keen to make up for the time lost during the pandemic.…

Butter and spreads saw accelerated growth in retail volume terms in 2023, thanks to the continuation of the home cooking and baking boom, which took off during the pandemic and which showed no signs of abating, despite that fact that consumers spent…