Philippines

Baby and child-specific products in the Philippines saw a stagnant performance in current value terms in 2023. One factor which had an impact on sales was a decline in the birth rate, thanks to greater female empowerment and easier access to family…

AFH tissue and hygiene on the Philippines enjoyed positive growth in current value terms in 2023, a continuing the trend pf the previous year. As consumers returned to their familiar pre-pandemic lifestyles, establishments including offices. hotels,…

Other hot drinks continued to grow in retail volume terms in 2023., supported by the greater mobility of consumers. With children returning to school, and employees going back to their physical workplaces, consumers showed a growing interest in…

Alternative medicine is increasingly commonplace in the Philippines and this continues to support rising demand for herbal/traditional products. Local people are increasingly favouring consumer products based natural ingredients such as camphor,…

The Coronavirus (COVID-19) pandemic led to a series of government aid initiatives distributed through pre-paid cards. This contributed to rising awareness among consumers about these financial products and their convenience, especially for…

Inflationary pressures continue in 2023, however, we are seeing an overall resilience in cooking ingredients and meals in the Philippines – in both value and volume terms, variably. Shortages in raw materials continue to affect some categories, such…

OTC obesity continued to gain ground in 2023 as increasing numbers of consumers turn to these products as a way of losing weight rapidly. In the Philippines, OTC obesity is a highly mature category and this marks the country out from neighbours in…

Earlier in the review period, prior to the pandemic, plant-based milk – the only product in plant-based dairy currently with visible sales – had been seeing strong growth, especially the dominant product type of soy milk, as many Filipinos were…

Folding cartons are commonly used in the packaging of dried baby food products in the Philippines as they offer a combination of functionality, safety and marketing appeal that meets the specific needs in this category. Folding cartons provide a…

There is a declining interest in in-car navigation in the Philippines as newer cars are now generally already equipped with built-in navigation systems, resulting in less demand for in-car navigation. Furthermore, greater smartphone penetration and…

Home audio and cinema witnessed a steep decline in retail volume terms in 2022 with this pattern continuing into 2022. Despite seeing stronger GDP growth in 2022 and 2023 there remains a high degree of economic uncertainty in the Philippines due to…

Sales of computers and peripherals rocketed in response to COVID-19 and the introduction of restrictions. Many consumers were forced to switch to home working arrangements which created a huge demand for portable computers as consumers looked for…

There were no self-service cafeterias operating in the Philippines at the end of the review period and in 2021.

The performance of meals and soups is being supported by consumers’ return to busy lifestyles, thus leading to a higher demand for convenience. Indeed, at the end of a busy workday, people seek easy, quick, and convenient ways to prepare their meals…

Volume sales of rice, pasta and noodles in the Philippines recorded moderate growth in 2023, continuing the trend of the previous year. This was in spite ongoing inflationary pressures, thanks to energy price hikes and disruptions to the supply…

Glass jars, PET jars and thin wall plastic containers are the most commonly used pack types in chocolate spreads due to a combination of practicality and consumer preferences. Glass jars provide an attractive and sturdy packaging option that…

Beer is the largest alcoholic drinks category in the Philippines, and saw an accelerated revival in 2022, helped by a strong recovery in sales through the foodservice channel. After the COVID-19 pandemic hit the Philippines, packaging unit volumes of…

While the initial surge in spending and reopening of the economy, with the easing of the threat of Coronavirus (COVID-19) and lifting of related restrictions, has started to stabilise, the Philippines continues to experience robust growth in both…

According to the Philippines Statistics Authority, the Philippines saw a population increase of 1.5% in 2023 compared with the previous year. The growth in the population is expanding the consumer base for apparel and footwear. In addition to this,…

Drinking milk products represented the largest category within dairy products and alternatives, having accounted for more than 40% of retail volume sales in 2023. The market is characterised by the strong appeal of shelf stable milk, largely due to…