Pakistan

While laundry care and bleach were larger categories, many types of specialised home care continued to emerge strongly from a relatively low base. All the main categories registered strong retail volume growth in 2023, despite economic challenges…

Herbal/traditional products are expected to register healthy current value and volume growth in 2023. Consumers are becoming concerned about the side effects of other OTC consumer health products. They appreciate the natural properties of…

In 2023, a notable trend emerged among mass consumers in Pakistan towards products offered at discounted prices and lower price points. This shift in purchasing patterns reflects a growing preference for affordability and value for money, as…

There has been a shift in consumption patterns in Pakistan, as rapid urbanization and exposure to western cultures has filtered into Pakistan. The introduction of a variety of flavours and sugar-free gum options is expanding the appeal of chewing…

The Gujranwala in Pakistan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

In 2020, the IMF discontinued funding for Pakistan as the country failed to implement policies regarding taxes and price increases on energy, which worsened Pakistan's economic woes in 2022, resulting in unstable economic and political policies.…

This briefing examines how the textile and leather products industry is performing globally and in the largest countries in terms of textile and leather products output. The report also provides data for production, market size, imports, exports,…

The report provides a global overview of production, consumption and prices of soybeans. Soaring input costs and supply disruptions put pressure on soybean producers and add more volatility to the market. Meanwhile, dry weather in South America has…

The report provides a global overview of production, consumption and prices of rice. After a relatively stable 2021, the rice market is registering uncertainty in 2022. China and India remained the key producers of the commodity, however, extreme…

In 2023, economic challenges, including rising inflation and currency deflation, impacted fragrances in Pakistan, particularly in premium fragrances dominated by imported products. This led to a slower growth rate in the product area. However, there…