North America

The value of hot drinks in retail continues to grow. This is due to both an increase in sales volume and high unit prices, driven by inflationary pressures. Instant coffee and herbal teas are especially fast-growing categories in terms of volume…

The COVID-19 pandemic has largely ended, but there has been little respite, either for the hot drinks industry specifically, or for the US as a whole, with inflation quickly replacing COVID-19 as the top concern of both companies and consumers. The…

Thin wall plastic containers were the leading pack type in coffee packaging in 2023, and are expected to record growth in this category over the forecast period. This trend is attributed to the prevalence of fresh ground coffee pods in Canada, with…

Single-serve fresh ground coffee pods that are compostable are gaining significant traction in the US hot drinks market, championed by brands like Bugle Call Coffee and San Francisco Bay Coffee. Bugle Call Coffee offers convenient and compostable…

While the impact of the pandemic started to gradually wane in Canada towards the end of the review period, echoes remained in 2022. For one, wellbeing and health trends were at the forefront of consumers’ minds as they were still concerned about…

Interest in labels and certifications that highlight positive and/or “healthy” attributes is increasing, as consumers are looking for functionality and are taking a more balanced approach, instead of simply consuming foods with reduced ingredients…

2022 witnessed some significant movement within dairy products and alternatives in Canada. Despite only recording modest growth, brands of both dairy and plant-based alternatives are competing on all fronts for their respective consumer base. With…

As plant-based dairy has become increasingly mature in the US, the large dairy producers in the industry have now introduced plant-based varieties to the market in all categories within dairy products and alternatives. For instance, the Babybel…

Since the drastic increase of at-home consumption of hot drinks in response to the pandemic and the ensuing lockdowns, demand for hot drinks appeared to have somewhat normalised in 2022. Local consumers are enjoying hot drinks, usually in the form of…

The nature of modern life has led to a US consumer whose default setting is increasingly one of a high level of stress. This has naturally been a boon to hot drinks with calming claims, particularly those in the herbal tea space, although other…

Due to COVID-19 restrictions, home seclusion lasted considerably longer than expected in Canada. When these restrictions were first introduced in 2020, home snacking surged and then remained constant through 2021 and 2022. While hybrid lifestyles…

With higher prices negatively impacting the affordability of nutritious foods for US consumers, players in snacks and government authorities have set long-term intervention strategies to expand access to healthier snacks. President Biden hosted the…

The momentum regarding the general health and wellness trend preceded even COVID-19, as local consumers searched for ways to prioritise their wellbeing through soft drinks. As the pandemic substantially impacted the lives of consumers, interest in…

Due to the negative health effects of COVID-19, during the pandemic shoppers began buying beverages to boost their health, preferring products which claimed benefits such as immune system support. Demand grew for functionality, and thanks to the…

2022 observed a shift back to foodservice volumes rather than retail within Canadian staple foods. As Canadians returned to the workplace and restrictions lifted, consumers started to once again spend time participating in activities outside of the…

In 2022, sales of plant-based alternatives to meat and seafood grew at a slower pace, leading to speculation that this is no longer a top trend. Due to rapid inflation and supply chain disruptions since the pandemic, consumers looked for…

In 2023, the hypermarkets channel in Canada faced increased competition from online platforms, discounters, and convenience stores, which are offering more convenience, value, and variety to consumers. Online platforms, such as Amazon, Shopify, and…

Hypermarkets experienced slower current value growth in the US in 2023 than in the previous year. This was largely a response to the still difficult inflationary environment in the country. Many US consumers continued to put off purchases of…

Ice cream, as a product area, in Canada is experiencing a slowdown in value growth in 2024, despite a slight increase in unit prices. Consumer demand for this frozen treat seems to be melting away for several reasons. One contributing factor is the…

2022 marked the first full year of post-pandemic economic reopening, without foodservice limitations, with vaccinations fully available, and a return to hybrid or office working. A key question was whether with the reopening, ice cream would be able…

Digital cameras continued their downward spiral in 2023, as smartphones served the needs of most casual and amateur photographers. Most consumers are satisfied with the quality and features of smartphone cameras, alongside their convenience,…

The negative sales trends that were recorded across imaging devices in 2023 offer a clear indication that the shift away from these products is far more pronounced in digital camcorders than it is in digital cameras. While both categories are…

Ongoing challenges in the car market hampered growth in in-car entertainment in Canada in 2023. New vehicle prices remained higher than before the pandemic, due to lingering supply chain issues, exacerbated by the war in Ukraine. High interest rates…

2023 witnessed a remarkable recovery in new car sales in the US, a trend which defied lingering economic uncertainty fuelled by concerns over soaring inflation and the spectre of interest rate hikes. Over the first five months of the year, demand for…

This report provides insights into product innovation in Canada, analysing data from Euromonitor International’s Innovation Platform. The report covers the beauty, health and home categories, showing the level of new brand and sub-brand launch…

This report provides valuable insights into product innovation in the US, analysing data from Euromonitor’s Innovation platform. The report covers the beauty, health and home categories, showing the level of new brand and subbrand launch activity.

This report provides insights into product innovation in Canada, analysing data from Euromonitor International’s Innovation Platform. The report covers the food and beverage categories, showing the level of new brand and sub-brand launch activity.

This report provides valuable insights into product innovation in the US, analysing data from Euromonitor’s Innovation platform. The report covers the food and beverage categories, showing the level of new brand and subbrand launch activity.

Jeans witness robust value gains in 2023, building on significant growth in the previous year. However, volume sales experience a subdued performance as consumers prioritise essentials and value due to high inflation rates, particularly impacting…

In 2022, jeans experienced a slight drop in volume sales, while showing a marginal increase in current value terms, primarily attributed to surging inflation and economic uncertainties leading to higher prices, which in turn dampened consumer…

Jewellery saw healthy growth in 2023, fuelled by growth in costume and fine jewellery, as consumers continued to transition to post-pandemic norms following the rollback of COVID-19 restrictions. International and domestic brands continued to expand…

Following incredible double-digit current value growth for jewellery in 2021, decline was witnessed in 2022, and this is expected to worsen in 2023, before returning to growth in the forecast period. Fine jewellery, the star category which led…

After some contraction in 2022, juices saw positive volume growth in 2023. Much of this was attributed to growth in healthier variants, particularly 100% Juice, thanks to rising health consciousness among local consumers. Gaining notable popularity…

Coconut water, led by Vita Coco, is rapidly expanding its presence in retail stores beyond core channels such as warehouse clubs. It is now more widely available in supermarkets, convenience stores, and via e-commerce channels. This growth is being…

Large cooking appliances in Canada, covering various categories such as cooker hoods, built-in hobs, ovens, and cookers, continued to witness weakened demand in 2023, following a decline observed in the previous year. Economic uncertainties drove…

In 2023, electric large cooking appliances are set to experience growth, while gas large cooking appliances are expected to experience volume decline, largely influenced by consumer-driven trends and emerging environmental considerations. The…

In 2023, retail value growth was higher than retail volume growth, driven by increased price points. Rising prices created price-conscious consumers who engaged in value-seeking practices. This included strategic buying during sales, relying more…

In 2023, despite prevailing economic constraints and uncertainty within the country, laundry care in the US recorded noteworthy current value growth. However, the initial surge in growth driven by pandemic-induced demand subsided, marking a shift…

Rising operating expenses, such as wages, energy, delivery, insurance and rent, partnered with lower consumer demand to reduce restaurants' profitability in 2023. In addition, restaurants have increased levels of debt to continue operating, which,…

2022 and 2023 saw some of the highest rates of inflation that the US had experienced in years. As ingredients costs increased, and a tight labour market pushed labour costs higher, brands across limited-service restaurants increased menu prices to…

Benefiting most from lifted COVID-19 restrictions in 2023 are hotels based in leisure-focused destinations and resort areas. Pent-up demand for leisure travel is driving recovery in lodging, with hotels in resorts providing outdoor activities doing…

Although occupancy generally remained below 2019 levels, hotels grew at an unprecedented rate in value terms in 2022. As travel restrictions loosened, unforeseen high demand in the latter half of the year met slowed investment in supply levels,…

Retail value sales of luxury goods in Canada are set to rise by 7% in 2023 in current terms to total CAD30.7 billion. There is a clear focus on recovery post-lockdown, with luxury shoppers keen to indulge in activities that may have been off limits…

Retail value sales of luxury goods in the US grew by 6% in 2023 in current terms, to stand at USD264.8 billion. Growth within luxury goods was positive despite headwinds caused by the cost-of-living crisis, inflation, and the war in Ukraine. The…

In 2023, mass beauty and personal care in Canada witnessed robust growth fuelled by a consumer focus on self-care, health, and wellbeing. In the face of stress induced by the lingering effects of the pandemic and economic turbulence stemming from…

Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…

The Canadian food market is experiencing a boost in meals and soups, primarily due to the surge in new product development activities. Canada's ambitious immigration programme, which has welcomed a substantial number of newcomers, has created a…

With the exception of the e-commerce-dominated meal kits category, in 2022 private label saw share growth across most categories in meals and soups, as consumers weathered inflated food costs. While unit price rises for ready meals look to be cooling…

Due to factors like recyclability and functional design, folding cartons continue to gain pack type share in frozen ready meals in Canada, having already become the most popular packaging format in the category over the review period, just ahead of…

Chilled ready meals are largely regarded as a convenience food as they contain prepared meals that require only heating before consumption. These meals are primarily packaged in specific ready meal containers, which are typically microwave-safe…