Read the latest insight and see full market statistics for the US...
Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...
The travel and tourism industry has shown a strong recovery across 2021 and 2022 and in 2023, it was very close to reaching pre-pandemic value sales levels. As such, consumer food service through travel was the best-performing non-stand-alone…
The negative volume growth that was registered across consumer electronics in the US in 2023 can be seen largely as a continuation of the suppressed demand that has emerged during the post-pandemic era. Now that the positive impact of stay-at-home…
Retail volume sales of consumer electronics registered a modest decline in 2023, although this represented a considerable improvement over the previous year, when global uncertainty linked to Russia’s invasion of Ukraine led unit prices to increase…
2022 and 2023 saw some of the most rapid increases in lending interest rates in US history. During the pandemic, many interest rates approached record lows, leading consumers to refinance debt, and leading to a generally free lending environment. In…
In 2023 the Bank of Canada has tweaked its prime interest rate several times. The impact on the housing market has been a rise in household mortgage debt. Consumers with variable rate mortgages or on the cusp of renewals have been struck especially…
Several noteworthy developments have come into focus in consumer appliances in 2023. One significant trend is the expectation of declining retail volume sales across various consumer appliances categories. This follows a period of robust growth, and…
Consumer appliances continued to exhibit a corrective phase throughout 2023, stemming from the heightened sales witnessed during the pandemic, attributed to prolonged home isolation due to COVID-19 policies and a robust housing market. This…
Growing eco awareness across the US is driving consumers to seek out products that provide more sustainable end-of-cycle outcomes for packaging and the reduction of plastic waste generation. In turn, packaging players are responding to this demand by…
Flexible packaging continues to be the dominant packaging in confectionery, with flexible plastic the main individual pack type thanks to its strong position in chocolate confectionery. Flexible plastic is also the most-used pack type for sugar…
Concentrates are often seen as a more affordable option, driving trading across from juice. The primary appeal of powder concentrates in particular remains their affordability, offering consumers the most value in dollars per litre across…
Concentrates registered healthy volume growth in Canada in 2023. A return to normal levels of activity outside of the home post-pandemic has led to increased consumption of concentrates, particularly liquid concentrates, which outperformed powder…
In the US, recent trends in computers and peripherals have been shaped by ongoing corrections and shifts in consumer behaviour, especially during the post-pandemic era. At the peak of the COVID-19 pandemic, there was a significant surge in sales as…
Retail volume sales of computers and peripherals saw a decline in 2023, continuing the trend of the previous two years. Growth was hindered by the high rate of inflation, at least during the first half of 2023, which continued to bite into…
Colour cosmetics posted a healthy overall performance in 2023, seeing retail volume and current value growth, with premium colour cosmetics outpacing mass in terms of value growth. Lip products continued to clearly drive growth, with stickiness in…
Colour cosmetics witnessed exceptional growth in 2023, fuelled by consumers seeking to indulge in affordable luxuries amidst challenging economic conditions marked by high inflation and interest rates. As the cost of daily essentials such as rents,…
Over the last three years, the way in which people in the US consume coffee has undergone significant and continuing change. Initially, due to the pandemic, there was a swift shift towards drinking coffee at home, driving retail volumes and leading…
In Canada, there is a great deal of competition in coffee, especially as players seek to make their products more sustainable amongst an increasingly informed population that cares about the social and environmental impacts of their consumption. As a…
Cigars and cigarillos in the US had an abrupt awakening in 2023, after the category experienced a current value decline for the first time in over a decade. This came off the back of a very strong performance in the pandemic and post-pandemic period…
Despite challenges in the wider tobacco category, cigars in Canada continue to attract a dedicated following among cigar aficionados and other tobacco enthusiasts. There is a growing interest in pairing cigars with craft beverages, such as whiskey…
Cigarettes in the US saw declines in both retail volume and current value terms in 2023. High inflationary pressure led to increased consumer spending on groceries, entertainment, fuel, and more, ultimately negatively impacting the consumption of…
In 2023, Canada saw a significant decline in the production of traditional cigarettes, with January marking the third lowest monthly production on record. This decrease in production capacity in the tobacco manufacturing industry marks part of the…
While overall cider/perry in the US marked 2023 with a loss of volume and value sales, and a loss of share in overall alcoholic drinks, advocates paint a rosier picture for the category’s performance and outlook. Much in the same way the larger…
In 2023, cider/perry in Canada continued its downward trajectory. Although some growth was brought on by the on-trade sector, the off-trade segment saw a significant decline. The category struggled due to a lack of new product launches and faced…
US consumers are continuing to modify their shopping habits in order to cope with the higher prices of their favourite treats. Some consumers are buying lower-priced chocolate confectionery to ensure volume supply, some are buying decadent chocolate…
Chocolate confectionery maintains its healthy growth in Canada in 2024, bolstered primarily by escalating commodity prices and a strong consumer desire for indulgence. Cocoa prices experienced significant increases in the first half of the year,…
Childrenswear in the US, which showed recovery from the health and economic impacts of the COVID-19 pandemic in 2021, faced significant challenges in 2022, and this has continued in 2023, due to the impact of inflation and the rising cost of living.…
Childrenswear experiences solid value growth in 2023, continuing its recovery from the previous year. However, volume growth diminishes due to inflationary pressures, prompting consumers to focus on essentials. Back-to-school shopping in 2023, a…
Retail volumes remain in negative figures in cheese in 2023, while value sales are supported by hikes in unit prices. Indeed, 2022 marked a difficult year for consumers, as they saw consistent monthly unit price increases throughout the year, leading…
Cheese consumption continues to rise in Canada, leading to an enhancement in overall sales both in terms of value and volume. Effective trade agreements have facilitated the availability of a wide variety of cheese from countries including the US and…
Charge cards as a whole has been performing well in 2023, and it is expected to continue to grow beyond pandemic lows. Consumer spending in 2023 has driven payments across all card types, with the return to travel remaining an important storyline – a…
Growth continues to slow for charge cards in Canada in 2023, with the category’s relevance fading rapidly. One reason is lack of availability, with American Express morphing many of its charge cards into the realm of traditional credit cards. For the…
In 2024, maintaining the trend seen over the previous two years, cat food is set to see solid retail volume growth and more dynamic current value growth in the US. Over the past year, the cat food category has received growing attention from…
As in dog food, the trend towards premium and natural offerings continued in cat food in Canada at the end of the review period. Owners increasingly look for high-quality, whole-food ingredients and specialised diets for their cats. Importantly, they…
After record-high inflation in 2022, consumer packaged goods companies have continued with necessary price actions in 2023. Most notably, carbonates has seen a unit price increase of around 10%. Companies have executed price increases using…
Off-trade volume sales declined in 2023 due to ongoing negative public perceptions around carbonates. Rising health consciousness has led consumers to shift towards healthier options such as sparkling bottled water and RTD tea juices. This trend has…
Cannabis in the US has seen a significant slowdown in growth in recent years, albeit with a still positive performance, and showing many indications of more robust growth over the forecast period. Although near-term federal legalisation is less…
Cannabis sales growth is being driven by adult-use cannabis, with a growing user base linked to the illicit market, growing social acceptance and fair pricing. Heightened consumer stress as a result for inflation is also encouraging growing use,…
2023 represented the first full year of a post-pandemic world for most people in the US, and the return to somewhat normal life helped to drive recovery for categories within cafés/bars that had struggled during the peak pandemic years. In…
The federal beverage alcohol duty was set to increase by 6.3% on March 2023, which would have forced some bars and restaurants out of business. However, the federal government decided to cap the increase at 2% on April 2023, which will stay in place…
Value growth in butter and spreads is attributed to skyrocketing unit prices across all subcategories. While some of the trends here can be traced to fast-moving consumer goods (FMCG) industry-wide embrace of a “price-over-volume” strategy,…
Butter and spreads growth remains stagnant in 2023. The category is facing one of the steepest price increases, as inflation reaches a record high. Although the overall Canadian Consumer Price Index (CPI) experienced a decline in the early months of…
In 2022, hot cereals, and to a lesser extent muesli and granola, displayed the most resilience against the continued declines in retail volumes across breakfast cereals. Combining active on-the-go lifestyles with the aim of healthier eating,…
Breakfast cereals continues to witness a contraction in its growth. A negative perception surrounding breakfast cereals, largely due to concerns about their sugar content, is leading consumers to seek out healthier breakfast alternatives. This shift…
Sparkling flavoured bottled water continues to attract a high level of interest from consumers, as a natural sparkling soft drinks alternative. Sparkling flavoured bottled water is now a much bigger and more dynamic category than still flavoured…
One of the most notable shifts witnessed in 2020 in response to the COVID-19 pandemic was the shift from on-trade to off-trade. As a result, local consumers bought larger formats of bottled water to use in their homes in bulk. However, consumption…
Business travel bookings have been on the rebound, although the space looks different post-pandemic. Small group travel and 1:1 meetings in particular are on the rise, due in part to the cultural shift associated with distributed team and hybrid work…
With the continuous increase in inflation and uncertainty around the timeframe for economic recovery, travellers are paying close attention to how much they are spending on their holidays. Travellers are keeping a close eye on special airline deals,…
Like many other home care categories, bleach in the US witnessed a trend of escalating prices in 2023 among both national brands and private label, with double-digit unit price growth helping to offset declines in retail volume sales. Despite these…
In 2023, bleach sales increased in retail value terms, primarily driven by price increases, with heightened prices leading to a retail volume decline. Although bleach has traditionally been used as a cleaning agent, consumers are concerned about the…
Total volume sales of beer in the US continued to decline in 2023. Bud Light, the long-reigning beer brand by volume in the US, saw a devasting loss in volumes in terms of actual sales and share in 2023, due to a pernicious culture war-driven boycott…