North America

Within pet care in Canada, pet food continued its trajectory of modest retail volume and strong value growth in 2023, with similar increments expected over 2024. The demand for pet food, and pet care in general, continues to be driven by the…

Weak state finances have caused frequent bouts of instability in governance. Additionally, the US’s peacefulness has worsened, but its business landscape remains resilient. Economic growth is slowing in the short term, but robust energy exports have…

Canada’s political stability and solid economic freedom form the foundations for strong private sector development. The economy will slow in the short term, whilst the country remains prone to global commodity price changes and is overly reliant on a…

Personal luxury retail value sales grew by 5% in 2023 to reach USD105.2 billion, supported by growth recorded by leading brand providers, such as LVMH Moët Hennessy Louis Vuitton Inc and Capri Holdings Ltd. Sales in 2023 were boosted by consumers…

Personal luxury is set to see current value growth of 6% in 2023 to total CAD11.4 billion. Growth is being supported by strong performances from leading brand providers, such as Michael Kors Canada Holdings Ltd, Canada Goose Holdings Inc and L’Oréal…

Retail volume and current value sales of electric facial cleansers are set to continue to decline in 2023. L’Oréal discontinued its Clarisonic system in 2021. In 2023, Clinique discontinued its own version of an electric facial cleanser, the Sonic…

Personal care appliances in Canada witnessed another year of decline in market value, a trend attributed to multiple factors. Closure of salon services during quarantine initially surged demand for at-home solutions, but the market has since…

Following the extraordinary growth witnessed by personal accessories in 2021, buoyed by the release of pent-up demand and accumulated savings, current value growth slowed to single digits in 2022, although performances varied by category, and the…

In 2023, personal accessories saw robust current value growth, building on the strong recovery observed in 2022 as COVID-19 safety restrictions were lifted. In particular, the first half of 2023 saw local consumers update and enhance their personal…

It is evident that the average consumer has become more health-conscious since COVID-19, as seen through transformations in ingredient-focused product development in dermatologicals, alongside the rise of natural remedies and botanical compositions…

Paediatric cough/cold remedies is projected to deliver further strong retail volume and value (constant 2023 prices) growth in 2023. The growth in demand for these products is informed by the supply shortages of paediatric cold and flu remedies in…

In 2022, the US saw a significant rise in the demand for convenient packaging solutions, reflecting evolving consumer lifestyles and preferences. This trend was catalysed by a multitude of factors, including the busy, on-the-go nature of modern life.…

In 2022, packaging in Canada was consumer-centric, with their lifestyles and demands shaping the packaging industry. Sustainability was the key concern driving packaging innovation in Canada in 2022. The Canadian government released its Single-Use…

Maintaining the trend from the previous two years, other pet food in the US is set to see slight retail volume decline in 2024, along with current value growth. As pet ownership increasingly becomes a premium commitment, players in other pet food…

Other pet food in Canada mirrors key trends in dog and cat food towards the end of the review period. In this vein, Canadian pet owners are increasingly seeking premium options through the use of natural ingredients. This has translated into a rise…

Malt-based hot drinks experienced a surge in retail volume sales in 2020 due to COVID-19, but quickly returned to the pre-pandemic level of sales. Unfortunately, decline is expected to continue in 2023. On the other hand, chocolate-based flavoured…

Other hot drinks is dominated by chocolate-based flavoured powder drinks, which accounted for more than 95% of volume sales in the category in 2023.

Other dairy is facing the same cross-category inflationary pressures, with rising unit prices resulting in lower volume sales in the face of consumers’ economic uncertainty. Such price hikes, largely unseen in recent years, coupled with a channel…

Other dairy products, encompassing chilled and shelf stable desserts, coffee whiteners, condensed and evaporated milk, and cream, as well as fromage frais and quark, exhibit commendable performance during 2022 and 2023. Despite sustained price…

In 2022, the US experienced value-conscious behaviour across consumer goods industries, catalysed by high inflation and subsequent price increases. Tightening wallets caused US consumers to re-evaluate essential purchases, including oral care…

In 2023, oral care experienced robust growth fuelled by sustained consumer interest in self-care and heightened awareness of hygiene's crucial role in overall wellbeing. While volumes lagged behind value in most categories due to inflation-induced…

Supply chain disruptions and heightened inflationary pressure continue to present challenges across all packaged food and fresh food categories. Food markets face a particular test with elevated inflation, even as the pandemic’s effects on markets…

NRT patches is set to continue to witness steep volume and current value declines in 2023, as the topical option struggles to gain momentum against the rising popularity of newer, more convenient oral alternatives. In recent years, the rise of…

NRT smoking cessation aids is projected to see positive retail value (constant 2023 prices) growth over 2023. While retail volume sales are set to decline, partly due to maturity in 2023, following the registering of significant growth earlier in the…

Inflation and subsequent consumer spending rationing are intensifying the need for differentiation through value-adding innovations that resonate well with millennial and generation Z parents – key audiences for nappies/diapers/pants. Understanding…

Canada experienced significant inflation in 2022, impacting consumer purchasing power and leading to reduced spending, particularly on essential items like nappies/diapers/pants. However, 2023 saw a marginal increase in volume consumption as…

In 2022 new vehicle sales hit historic lows in the US mobility sector, due to supply and demand pressures, but are forecast to grow by 14.0% over 2022-2027. EVs are thriving, thanks to the Biden Administration’s Inflation Reduction Act and improved…

2022 marked a year of mobility recovery in Canada. While light vehicle sales faced a slight decline amidst supply chain challenges and economic headwinds, other sectors like electric and alternative fuel vehicles demonstrated robust growth. Shared…

2023 saw volume sales of mobile phones continue to decline, marking a continuation of the downwards trend that has been seen in the category for many years. Apple remains the category’s leading player, with each new release of the new generation of…

Retail volume sales of smartphones saw a marginal decline in 2023, although this represented an improvement over the previous year. In 2022, the high rate of inflation had negative impact on discretionary spending, and this trend continued into the…

In 2023, microwaves is set to experience a slight decline in volume sales, continuing the downwards trend from the previous year. These downturns came as a counterpoint to the robust sales witnessed in the first two years of the pandemic, as…

Microwave sales in Canada witnessed a decline in volume sales growth throughout 2023, marking a continued correction from the heightened sales experienced earlier in the pandemic. This decline is consistent with the trend observed in the previous…

Despite seeing robust recovery in 2021, the current value growth rate of menswear notably decelerated in 2022, and has faced continuing challenges in 2023. This slowdown can primarily be attributed to the return to the pre-pandemic level of sales,…

Menswear witnesses moderate value growth in 2023, following exceptional gains recorded in the previous year. The first half of 2023 saw robust sales as both consumers and the economy continued to rebound from the pandemic's impact. Canada's later…

In 2022, the US experienced 8.0% inflation (Euromonitor International Economies and Consumers Annual Data) that catalysed consumer pullback across consumer goods industries. With US consumers grappling with higher prices and an overall increased cost…

Following the high inflation in 2022, Canada experienced a slight alleviation in 2023, with inflation subsiding to more usual levels. However, residual effects of increased living costs persisted, restraining consumer spending. Despite these…

Men’s grooming saw little movement in volume terms, and solid current value growth in the US in 2023. After seeing declines in 2022, as inflationary cost pressures on unit prices subsided in 2023, many categories across men’s grooming witnessed…

Men’s grooming experienced healthy value growth in 2023, primarily propelled by the men’s toiletries segment, encompassing bath and shower, skin care, and hair care products. While volumes remained subdued across most categories, there was a marginal…

With local consumers increasingly concerned about tense economic conditions in 2023, shopping preferences have continued to shift in favour of cost convenience. This has been particularly evident through the ongoing resilience of foodservice volumes,…

Chilled ready meals are largely regarded as a convenience food as they contain prepared meals that require only heating before consumption. These meals are primarily packaged in specific ready meal containers, which are typically microwave-safe…

Due to factors like recyclability and functional design, folding cartons continue to gain pack type share in frozen ready meals in Canada, having already become the most popular packaging format in the category over the review period, just ahead of…

With the exception of the e-commerce-dominated meal kits category, in 2022 private label saw share growth across most categories in meals and soups, as consumers weathered inflated food costs. While unit price rises for ready meals look to be cooling…

The Canadian food market is experiencing a boost in meals and soups, primarily due to the surge in new product development activities. Canada's ambitious immigration programme, which has welcomed a substantial number of newcomers, has created a…

Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…

In 2023, mass beauty and personal care in Canada witnessed robust growth fuelled by a consumer focus on self-care, health, and wellbeing. In the face of stress induced by the lingering effects of the pandemic and economic turbulence stemming from…

Retail value sales of luxury goods in the US grew by 6% in 2023 in current terms, to stand at USD264.8 billion. Growth within luxury goods was positive despite headwinds caused by the cost-of-living crisis, inflation, and the war in Ukraine. The…

Retail value sales of luxury goods in Canada are set to rise by 7% in 2023 in current terms to total CAD30.7 billion. There is a clear focus on recovery post-lockdown, with luxury shoppers keen to indulge in activities that may have been off limits…

Although occupancy generally remained below 2019 levels, hotels grew at an unprecedented rate in value terms in 2022. As travel restrictions loosened, unforeseen high demand in the latter half of the year met slowed investment in supply levels,…

Benefiting most from lifted COVID-19 restrictions in 2023 are hotels based in leisure-focused destinations and resort areas. Pent-up demand for leisure travel is driving recovery in lodging, with hotels in resorts providing outdoor activities doing…

2022 and 2023 saw some of the highest rates of inflation that the US had experienced in years. As ingredients costs increased, and a tight labour market pushed labour costs higher, brands across limited-service restaurants increased menu prices to…