North America

Read the latest insight and see full market statistics for the US...

Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...

Country Report

Sustainability in Canada

Dec 2023

Over half of Canadian consumers recycle items and reduce food waste, while nearly 60% are wary of their environmental impact. This has led 35% of consumers to identify as Zero Wasters, creating opportunities for industries as almost half of these…

USD 2,300
Country Report

Surface Care in the US

Feb 2024

Impregnated wet wipes in the US witnessed price-driven value growth in 2023, while consumers reduced frequency of disinfecting and sanitising. According to the results of Euromonitor International’s Voice of the Consumer: Lifestyles Survey 2023,…

USD 1,195
Country Report

Surface Care in Canada

Feb 2024

In 2023, retail value grew on the surface care landscape due to inflation-driven price increases. These rises challenged volume sales, leading to an overall retail volume decline, further driven by consumers using fewer products as they transitioned…

USD 1,195
Country Report

Supermarkets in the US

Mar 2024

Although supermarkets recorded positive growth in the US in current value terms in 2023, it posted near flat growth at constant 2023 prices. As such, inflation, rather than a higher number of units sold, was behind much of the value gain. In current…

USD 1,195
Country Report

Supermarkets in Canada

Feb 2024

Supermarkets players in Canada faced some notable challenges in 2023, such as rising prices, a potential recession, high levels of uncertainty, and supply chain disruptions. These factors continue to test the loyalty of Canadian consumers, many of…

USD 1,195
Country Report

Sunglasses in the US

May 2024

Following the relaxation of pandemic-related restrictions, sunglasses in the US showed signs of recovery in 2021, and surpassed the pre-pandemic (2019) level of current value sales in 2022. This resurgence was fuelled by a return to outdoor…

USD 1,100
Country Report

Sunglasses in Canada

May 2024

Sunglasses in Canada resumed value growth in the first months of 2024 after experiencing a decline in 2023. This decline was primarily attributed to a normalisation of sales following a robust travel-induced recovery in 2022. Additionally, consumers…

USD 1,100
Country Report

Sun Care in the US

May 2024

Sun care maintained solid retail volume growth and dynamic current value growth in the US in 2023. Sun protection in particular has surged in popularity in recent times, emerging as a highly coveted category in the realm of beauty and personal care.…

USD 1,195
Country Report

Sun Care in Canada

Apr 2024

Sunscreen experienced robust growth in 2023, following a surge in demand driven by travel in the previous year. While volume growth normalised after the travel-driven spike in 2022, sunscreen sales continued to soar, primarily led by value due to…

USD 1,195
Country Report

Sugar Confectionery in the US

Jul 2023

Sugar confectionery saw retail volume and current value growth throughout the pandemic, and this trend is set to continue in 2023. Sugar spun in new and unique ways has caught the imagination of consumers of all ages with a sweet tooth. Viral trends…

USD 1,195
Country Report

Sugar Confectionery in Canada

Jun 2024

Sugar confectionery in Canada is experiencing a deceleration in value growth during 2024. This slowdown can be attributed to two key factors. Firstly, a significant rise in sugar confectionery prices has led consumers to seek alternative sweet…

USD 1,195
Country Report

Sugar and Sweeteners in the US

Dec 2023

While 2022 saw an easing of retail volume declines for sugar and sweeteners, at-home demand continues to fall in 2023. The category is being increasingly influenced by a combination of health trends as well as economic pressures. Despite continuing…

USD 1,195
Country Report

Street Stalls/Kiosks in the US

Feb 2021

A significant portion of street stalls/kiosks consists of food trucks and street vendors that primarily operate in urban environments with ample foot traffic. In light of the Coronavirus (COVID-19) pandemic, nationwide lockdowns, expanded…

USD 1,195
Country Report

Street Stalls/Kiosks in Canada

Feb 2024

With Canadian consumers increasingly interested in different food options, healthier choices, and more adventurous recipes, the image of trucks and stalls only offering fast food is disappearing. Stalls have innovated and introduced new items to…

USD 1,195
Country Report

Store Cards in the US

Dec 2023

As in so many cases, perhaps the biggest story for store cards in the US in 2023 has been the twin forces of high inflation and high interest rates. While inflation has crept down over the course of 2023 in the US, the price increases that have…

USD 1,195
Country Report

Store Cards in Canada

Nov 2023

Store cards is recording only low growth in Canada in 2023, for several reasons. A glaring limitation lies in store cards’ narrowed reward horizons, compounded by a restricted usability across disparate retail chains. This inherent constriction has…

USD 1,195
Country Report

Starchy Roots in the US

Dec 2023

While strong foodservice growth continues to fuel starchy roots, retail volumes are fluctuating. Notably, potatoes continues to see declining retail demand, signifying a longer road to recovery than previously hoped for. Disruptions to the harvesting…

USD 1,195
Country Report

Staple Foods in the US

Nov 2023

Similar to 2022, 2023 is set to be a challenging year for staple foods. While most of the supply chain issues from the pandemic have subsided, commodities still present an issue, some to more elevated levels, due to the persistence of the war in…

USD 2,450
Country Report

Staple Foods in Canada

Nov 2023

In 2023, Canada faces the challenge of record-high food inflation, with the nation experiencing the highest food inflation rates in years, as evidenced by soaring food prices despite a general decline in overall inflation. This price surge…

USD 2,450
Country Report

Sportswear in the US

Nov 2023

In the face of peaking inflation rates and declining consumer confidence in 2022, sports apparel and footwear outperformed the broader apparel and footwear industry. This trend has extended into 2023, with sportswear displaying remarkable resilience…

USD 1,195
Country Report

Sportswear in Canada

Nov 2023

Sportswear registers healthy growth in 2023, building on significant gains from the previous year. Growth moderates as consumer demand transitions back to standard drivers after the pandemic years, where athleisure and sportswear were favoured for…

USD 1,195
Country Report

Sports Nutrition in the US

Sep 2023

Sports nutrition is one of the most exciting and fast-moving categories in the consumer health industry, with double-digit current value growth expected to continue in 2023. It experienced a modest decline in 2020, affected by the COVID-19 pandemic.…

USD 1,195
Country Report

Sports Nutrition in Canada

Sep 2023

Sports nutrition suffered from the outbreak of the Coronavirus (COVID-19) pandemic in Canada in 2020. Access to key distribution formats for sports nutrition products, such as gym/fitness centres and specialist retailers, was heavily affected as…

USD 1,195
Country Report

Sports Drinks in the US

Dec 2023

After being impacted by record-high inflation in 2022, sports drinks has continued to see prices pushed in 2023, with high single-digit growth expected in off-trade unit prices in nominal terms. This price growth is in line with much of the soft…

USD 1,195
Country Report

Sports Drinks in Canada

Dec 2023

Sports drinks saw overall positive growth in retail volume sales in 2023. With the pandemic behind them, the everyday lives of Canadians have become more mobile. As such, sports drinks benefit from increased outdoor activities and gym training…

USD 1,195
Country Report

Spirits in the US

Jun 2024

2023 was a difficult year for spirits. Despite experiencing a period of high growth during the COVID-19 pandemic, the category faced an increasingly challenging environment due to both consumer and industry dynamics. Supply chain issues and rising…

USD 1,195
Country Report

Spirits in Canada

Jun 2024

Spirits continued to show healthy growth in 2023, driven by strong performances in categories like tequila, vodka, and non-alcoholic spirits. The increasing demand for high-quality and innovative products fuelled significant new product development…

USD 1,195
Country Report

Spectacles in the US

May 2024

In 2024, spectacles in the US is set to post mid-single-digit current value growth, with increases across all categories. Unit prices are expected to see slower increases as the inflated economic environment has stabilised in the US. Volume growth is…

USD 1,100
Country Report

Spectacles in Canada

May 2024

2024 has seen a return to normalised growth for spectacles in Canada, following a strong 2023, which has been benefitting from the tailwind of consumers returning to workplaces and engaging in out-of-home activities after public COVID-19 safety…

USD 1,100
Country Report

Soft Drinks Packaging in the US

Apr 2024

PepsiCo Beverages North America recently made another significant step on its sustainability journey by replacing plastic rings with paperboard packaging for carbonates multipacks in North America, starting from 29 August 2023. This was for both…

USD 1,100
Country Report

Soft Drinks Packaging in Canada

Apr 2024

There has been an increasing shift towards smaller formats in the packaging of soft drinks among Canadian consumers. This shift can be primarily attributed to the convenience offered by smaller packaging, like fitting easily into bags or cup holders…

USD 1,100
Country Report

Soft Drinks in the US

Dec 2023

On-trade volume sales of soft drinks in the US are set to continue to grow in 2023. Much of the country has returned to somewhat normal operations, particularly during the busy summer months in terms of on-trade consumption of beverages. Higher rates…

USD 2,450
Country Report

Soft Drinks in Canada

Dec 2023

Post-COVID-19, more Canadians have resumed work outside of the home and begun partaking in social and outdoor activities again. This has led to a decline in retail volume sales of soft drinks, except in the case of impulse-driven, single-serve…

USD 2,450
Country Report

Snacks in the US

Jul 2023

Entering 2023, consumers continued to face a tense economic environment, causing constrictions in discretionary spending. Notably, consumers are bracing themselves against the constant threat of recession. As the US Federal Reserve has continued to…

USD 2,450
Country Report

Snacks in Canada

Jun 2024

While overall inflation in Canada has eased somewhat in 2024, food inflation remains high, impacting snacks as a product area as a whole. Sugar confectionery, gum, and sweet biscuits have been among the hardest hit areas. Additionally, historically…

USD 2,450
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Canada

May 2024

From 2023, vape stores in Quebec are unable to sell flavoured products. They can only sell tobacco or flavourless e-vapour sticks. Volume sales of E-vapour products have declined by up to 70% in this region following the introduction of these…

USD 1,195
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the US

May 2024

Smokeless tobacco, e-vapour products and heated tobacco in the US saw dynamic current value growth in 2023. There was a clear winner in this year, as nicotine pouches outperformed the rest of the category by a wide margin, and made a big splash in…

USD 1,195
Country Report

Small Local Grocers in the US

Mar 2024

Small local grocers experienced positive growth in current value terms in the US in 2023, although it was one of the lower growth channels within grocery retailers, and decline continued in value terms at constant 2023 prices. Small local grocers in…

USD 1,100
Country Report

Small Local Grocers in Canada

Feb 2024

Small local grocers were becoming more popular in Canada in 2023, as they offered convenience, variety, and fresh products to urban consumers leading ever more hectic lifestyles. Small format stores allow retailers to adapt to changing consumer…

USD 1,100
Country Report

Small Cooking Appliances in the US

Nov 2023

Volume sales of small cooking appliances are set to return to slight growth in 2023, after seeing a decline in 2022, as sales have been normalising following the exceptional demand seen in 2020 and 2021 during the pandemic. Retail volume sales, and…

USD 1,195
Country Report

Small Cooking Appliances in Canada

Jan 2024

Small cooking appliances experienced a decline in volume terms for the second consecutive year in Canada in 2023. This follows a period of high growth in 2021, indicating a market normalisation. Various factors contributed to this decline, including…

USD 1,195
Country Report

Sleep Aids in the US

Sep 2023

Maintaining the trend from 2022, sleep aids is expected to continue to face decline in retail current value and volume terms in 2023, further offsetting the strong growth surge seen in the category during the peak pandemic years of 2020 and 2021,…

USD 1,195
Country Report

Sleep Aids in Canada

Sep 2023

Sleep aids is projected to post fast retail volume growth over 2023. The category saw spikes in demand in 2020 and 2021 as the stress and anxiety of the Coronavirus (COVID-19) pandemic increased the incidence of sleep disorders or complaints. While…

USD 1,195
Country Report

Skin Care in the US

May 2024

The stickiness of health and wellness-oriented motivations amongst consumers has supported skin care’s resilience, allowing it to increase its growth rates in both retail volume and current value terms in the US in 2023. Dermocosmetics played a key…

USD 1,195
Country Report

Skin Care in Canada

Apr 2024

Skin care experienced robust growth in 2023, following a strong performance in 2022. This growth was primarily led by value, as price increases and premiumisation prompted consumers to be more selective in their purchases, seeking out products that…

USD 1,195
Country Report

Self-Service Cafeterias in the US

Feb 2024

The major storyline for self-service cafeterias in the US in 2023 was its continued rebound as pandemic-era health restrictions receded. Self-service cafeterias was particularly hard-hit in the depths of the pandemic, due to logistical concerns about…

USD 1,195
Country Report

Self-Service Cafeterias in Canada

Feb 2024

Self-serve services are gaining popularity, appreciated for offering a more convenient and efficient way to order food. Consumers can customise their orders at their own pace and pay for their meals without interacting with staff. This gives…

USD 1,195
Country Report

Savoury Snacks in the US

Jul 2023

With consumers continuing to struggle with the effects of inflationary pressure on discretionary spending, producers in savoury snacks faced retail volume declines in 2021 and 2022, with only a static performance expected in 2023. While price…

USD 1,195
Country Report

Savoury Snacks in Canada

Jun 2024

Savoury snacks in Canada is experiencing a slowdown in value growth in 2024. However, volume growth remains strong, indicating a rise in demand as prices stabilise after a period of inflation. Savoury snacks are increasingly viewed as a healthier…

USD 1,195
Country Report

Sauces, Dressings and Condiments Packaging in the US

Aug 2022

COVID-19 resulted in a sharp increase in demand for sauces, dressings and condiments packaging during 2020, particularly for rigid plastic and glass, which account for the bulk of packaging units for these products. Rigid plastic dominates packaging…

USD 1,100
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