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North America

Read the latest insight and see full market statistics for the US...

Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...

Country Report

Hot Drinks Packaging in Canada

Apr 2024

Thin wall plastic containers were the leading pack type in coffee packaging in 2023, and are expected to record growth in this category over the forecast period. This trend is attributed to the prevalence of fresh ground coffee pods in Canada, with…

USD 990
Country Report

Soft Drinks Packaging in Canada

Apr 2024

There has been an increasing shift towards smaller formats in the packaging of soft drinks among Canadian consumers. This shift can be primarily attributed to the convenience offered by smaller packaging, like fitting easily into bags or cup holders…

USD 990
Country Report

Cat Food in Canada

Apr 2024

As in dog food, the trend towards premium and natural offerings continued in cat food in Canada at the end of the review period. Owners increasingly look for high-quality, whole-food ingredients and specialised diets for their cats. Importantly, they…

USD 1,195
Country Report

Cat Food in the US

Apr 2024

In 2024, maintaining the trend seen over the previous two years, cat food is set to see solid retail volume growth and more dynamic current value growth in the US. Over the past year, the cat food category has received growing attention from…

USD 1,195
Country Report

Dog Food in Canada

Apr 2024

Dog food in Canada, as in many developed markets, is informed by strong pet humanisation trends. With more and more owners treating their dogs as members of the family, rather than as domestic animals, the category is seeing a widening range of food…

USD 1,195
Country Report

Dog Food in the US

Apr 2024

Dog food is set to maintain slow and stable retail volume growth and more dynamic current value growth in the US in 2024. Despite strong unit price growth across 2022 and 2023, which has continued, although at a slower rate, in 2024, volume…

USD 1,195
Country Report

Other Pet Food in Canada

Apr 2024

Other pet food in Canada mirrors key trends in dog and cat food towards the end of the review period. In this vein, Canadian pet owners are increasingly seeking premium options through the use of natural ingredients. This has translated into a rise…

USD 1,195
Country Report

Other Pet Food in the US

Apr 2024

Maintaining the trend from the previous two years, other pet food in the US is set to see slight retail volume decline in 2024, along with current value growth. As pet ownership increasingly becomes a premium commitment, players in other pet food…

USD 1,195
Country Report

Pet Care in Canada

Apr 2024

Within pet care in Canada, pet food continued its trajectory of modest retail volume and strong value growth in 2023, with similar increments expected over 2024. The demand for pet food, and pet care in general, continues to be driven by the…

USD 2,450
Country Report

Pet Care in the US

Apr 2024

Pet care is set to maintain slow retail volume growth and more dynamic current value growth in the US in 2024. This year, premiumisation has become a sharpening double-edged sword for future growth in pet care. Although premium categories are set to…

USD 2,450
Country Report

Pet Products in Canada

Apr 2024

The pet humanisation trend is also evident in pet products in Canada. Thus, pet-friendly home décor continued to gain popularity towards the end of the review period. As more owners view their pets as valued family members, they are more inclined to…

USD 1,195
Country Report

Pet Products in the US

Apr 2024

Pet products is set to maintain current value growth in the US in 2024, with increases across all categories. Healthy ageing has remained a key growth driver across pet care categories. For pet products, this has raised the opportunity for the…

USD 1,195
Country Report

Baby and Child-Specific Products in the US

May 2024

In 2023, significant current value growth was seen in every category within baby and child-specific products in the US. Baby and child-specific sun care showed the most dynamic value growth in this year. Parents are becoming more conscious of the…

USD 1,195
Country Report

Bath and Shower in the US

May 2024

In 2022, the US experienced continued pandemic-related behaviours amidst spiking cases, as well as inflationary-driven price increases that impeded the performance of bath and shower. As consumers grappled with tightening wallets, and traded down to…

USD 1,195
Country Report

Beauty and Personal Care in the US

May 2024

In 2023, beauty and personal care in the US posted high single-digit current value growth for the second year in a row, with an improving volume performance. It is a dynamic and fast-growing industry that continues to evolve along with changing…

USD 2,750
Country Report

Colour Cosmetics in the US

May 2024

Colour cosmetics posted a healthy overall performance in 2023, seeing retail volume and current value growth, with premium colour cosmetics outpacing mass in terms of value growth. Lip products continued to clearly drive growth, with stickiness in…

USD 1,195
Country Report

Deodorants in the US

May 2024

Deodorants continued to see double-digit current value growth in the US in 2023. Strong performances were led by deodorant sticks, followed by deodorant sprays, deodorant roll-ons, and deodorant creams. Deodorant pumps was the only format within…

USD 1,195
Country Report

Depilatories in the US

May 2024

In 2023, depilatories recorded steady single-digit growth in the US in current value terms, as prices comparatively stabilised after inflated adjustments in 2022. Value growth was led by women’s pre-shave and women’s razors and blades, while decline…

USD 1,195
Country Report

Fragrances in the US

May 2024

Given the post-pandemic euphoria seen for fragrances, expectations were that the category, and particularly premium fragrances, would start seeing some signs of deceleration or consumer fatigue, potentially leading to some trading down to mass…

USD 1,195
Country Report

Hair Care in the US

May 2024

2022 was characterised by high inflation, which brought price increases and volume pullbacks across the US consumer goods space. Amidst this economic environment, hair care witnessed divergent performances in the US, as consumers tightened their…

USD 1,195
Country Report

Mass Beauty and Personal Care in the US

May 2024

Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…

USD 1,195
Country Report

Men's Grooming in the US

May 2024

Men’s grooming saw little movement in volume terms, and solid current value growth in the US in 2023. After seeing declines in 2022, as inflationary cost pressures on unit prices subsided in 2023, many categories across men’s grooming witnessed…

USD 1,195
Country Report

Oral Care in the US

May 2024

In 2022, the US experienced value-conscious behaviour across consumer goods industries, catalysed by high inflation and subsequent price increases. Tightening wallets caused US consumers to re-evaluate essential purchases, including oral care…

USD 1,195
Country Report

Premium Beauty and Personal Care in the US

May 2024

In 2023, premium beauty and personal care continued to outpace the current value growth rate of overall beauty and personal care in the US, as well as its mass counterpart, maintaining double-digit growth. However, premium beauty and personal care…

USD 1,195
Country Report

Skin Care in the US

May 2024

The stickiness of health and wellness-oriented motivations amongst consumers has supported skin care’s resilience, allowing it to increase its growth rates in both retail volume and current value terms in the US in 2023. Dermocosmetics played a key…

USD 1,195
Country Report

Sun Care in the US

May 2024

Sun care maintained solid retail volume growth and dynamic current value growth in the US in 2023. Sun protection in particular has surged in popularity in recent times, emerging as a highly coveted category in the realm of beauty and personal care.…

USD 1,195
Strategy Briefing

Key B2B Market Trends in 2024 and Beyond

May 2024

This briefing assesses global B2B market trends in 2024 and beyond. It is geared towards consumer goods companies that are selling into the B2B market, and provides insights into how B2B markets are developing, which countries and channels to target,…

USD 1,325
Country Report

Toys and Games in the US

May 2024

In 2023, overall toys and games in the US saw a slight current value decline. However, whilst video games saw insignificant growth, traditional toys and games saw a notable decline. The decline for traditional toys and games reflected a category…

USD 2,450
Country Report

Traditional Toys and Games in the US

May 2024

2023 presented a challenging year for traditional toys and games in the US, with current value sales falling as the category normalised following pandemic demand. Excess inventory in late 2022, the result of weaker than forecast demand, meant that…

USD 1,195
Country Report

Video Games in the US

May 2024

In 2023, video games in the US saw insignificant current value growth. Nevertheless, video games software saw a stronger performance, and 2023 will go down in history as one of the biggest years for video games software. Major series titles such as…

USD 1,195
Country Report

Gardening in Canada

May 2024

In 2023, gardening in Canada recorded steady value sales growth. The growing popularity of urban gardening drove the utilisation of space-saving products in Canada's gardening landscape. Throughout 2023, the trend of shrinking living spaces…

USD 1,195
Country Report

Home and Garden in Canada

May 2024

In 2023, home and garden in Canada faced challenges stemming from persistent inflation, notably in food and energy prices, exacerbated by supply chain disruptions and the Russian invasion of Ukraine. These factors contributed to a decline in current…

USD 2,450
Country Report

Home Furnishings in Canada

May 2024

Home furnishings in Canada faced challenges in 2023, witnessing declines in both current and constant value terms. This contraction was driven by several factors, including persistent inflation and a slowdown in new constructions impacting furniture…

USD 1,195
Country Report

Home Improvement in Canada

May 2024

Home improvement in Canada experienced a marginal contraction in value sales in 2023 at constant 2022 prices, despite registering marginal growth in current value terms. The subcategory performance varied, with areas like bathroom and sanitaryware…

USD 1,195
Country Report

Homewares in Canada

May 2024

Homewares in Canada faced challenges in 2023, witnessing a decline in value sales due to supply chain disruptions and inflationary pressures. Global events, such as Russia's invasion of Ukraine and ongoing COVID-19 restrictions in China, led to stock…

USD 1,195
Country Briefing

Economy, Finance and Trade: Canada

May 2024

In 2023, Canada witnessed sluggish economic growth, hampered by weak investment and exports, tighter monetary policy and increasing household debt. Economic growth is projected to decelerate further in 2024, influenced by elevated interest rates,…

USD 300
Country Briefing

Economy, Finance and Trade: The US

May 2024

The US economy experienced robust growth in 2023, driven by increased private and public spending. However, economic growth is predicted to slow in 2024, due to tight monetary and fiscal policies. The federal funds rate is predicted to remain…

USD 300
Country Report

Toys and Games in Canada

May 2024

Traditional toys and games in Canada faced a challenging landscape in 2023, marked by declines across most categories as consumers tightened their belts amidst rising living costs. However, amidst the downturn, certain categories showed resilience.…

USD 2,450
Country Report

Traditional Toys and Games in Canada

May 2024

In 2023, the overall growth in retail value sales for traditional toys and games in Canada saw a decline, reflecting the impact of inflation on consumer spending habits. Categories like games and puzzles, which experienced a surge in demand during…

USD 1,195
Country Report

Video Games in Canada

May 2024

In 2023, video games in Canada experienced marginal growth following a decline in 2022 driven by the post-pandemic environment. While video games hardware witnessed volume declines, video games software, particularly digital formats, saw positive…

USD 1,195
Strategy Briefing

Identifying Tactical and Strategic Opportunities in EV Charging

May 2024

The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…

USD 1,325
Country Report

Cigarettes in the US

May 2024

Cigarettes in the US saw declines in both retail volume and current value terms in 2023. High inflationary pressure led to increased consumer spending on groceries, entertainment, fuel, and more, ultimately negatively impacting the consumption of…

USD 1,195
Country Report

Cigars, Cigarillos and Smoking Tobacco in the US

May 2024

Cigars and cigarillos in the US had an abrupt awakening in 2023, after the category experienced a current value decline for the first time in over a decade. This came off the back of a very strong performance in the pandemic and post-pandemic period…

USD 1,195
Country Report

Gardening in the US

May 2024

Gardening in the US maintained stable current value growth in 2023. Seeds witnessed a particularly dynamic increase in value sales, due to the “grow your own food” trend, along with the ongoing desire to eat healthily, which has continued since the…

USD 1,195
Country Report

Home and Garden in the US

May 2024

In 2023, home and garden in the US saw sales decline in current value terms, grappling with challenges stemming from various economic factors. The industry faced significant setbacks, witnessing declines in new orders, production output, and…

USD 2,450
Country Report

Home Furnishings in the US

May 2024

Home furnishings in the US turned to decline in current value terms in 2023, due to a stagnant real estate market and stretched disposable incomes. However, not all companies or categories saw a declining trend. The surge in direct-to-consumer (DTC)…

USD 1,195
Country Report

Home Improvement in the US

May 2024

In 2023, home improvement in the US experienced a current value decline, due to a combination of factors. As a result of economic uncertainty, investment in housing remaining subdued, and consumer spending was constrained, which led to reduced…

USD 1,195
Country Report

Homewares in the US

May 2024

In 2023, homewares in the US witnessed a marginal downturn in current value terms, primarily due to pandemic-driven purchases saturating the market, and a prolonged replacement cycle. Compounded by the economic challenges of 2023, consumer spending…

USD 1,195
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in the US

May 2024

Smokeless tobacco, e-vapour products and heated tobacco in the US saw dynamic current value growth in 2023. There was a clear winner in this year, as nicotine pouches outperformed the rest of the category by a wide margin, and made a big splash in…

USD 1,195
Country Report

Tobacco in the US

May 2024

Tobacco in the US continued its declining trend in current value terms in 2023, as the public health fight against tobacco intensified after the COVID-19 pandemic. Despite the failure from the Biden Administration to achieve a comprehensive ban on…

USD 2,450
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