North America

In 2023, the Canadian cooking ingredients and meals market is influenced by several key factors that are shaping the industry landscape. Firstly, food inflation has had a significant impact on the market, and Canada has been experiencing some of the…

Edible oils are currently experiencing one of the most significant price increases within the food group. The surging prices have raised concerns among consumers, prompting some to reduce their consumption. These price hikes, combined with growing…

The Canadian food market is experiencing a boost in meals and soups, primarily due to the surge in new product development activities. Canada's ambitious immigration programme, which has welcomed a substantial number of newcomers, has created a…

The segment of sauces, dips, and condiments is experiencing robust value growth, primarily fuelled by aggressive new product development activities conducted throughout the year. Manufacturers are introducing consumers to innovative products, with a…

Sweet spreads, often criticised for their high sugar content in products such as chocolate spreads, jams, preserves, and nut- or seed-based spreads, are undergoing a transformation. Companies are actively working to change the perception that these…

Sparkling flavoured bottled water continues to attract a high level of interest from consumers, as a natural sparkling soft drinks alternative. Sparkling flavoured bottled water is now a much bigger and more dynamic category than still flavoured…

After record-high inflation in 2022, consumer packaged goods companies have continued with necessary price actions in 2023. Most notably, carbonates has seen a unit price increase of around 10%. Companies have executed price increases using…

In Canada, there is a great deal of competition in coffee, especially as players seek to make their products more sustainable amongst an increasingly informed population that cares about the social and environmental impacts of their consumption. As a…

Concentrates are often seen as a more affordable option, driving trading across from juice. The primary appeal of powder concentrates in particular remains their affordability, offering consumers the most value in dollars per litre across…

The energy drinks category is highly competitive, but Celsius has been successful in capturing share. Unlike other leading brands, which were focused on revenue management, Celsius’s focus on reduced sugar products is expected to allow it to continue…

The value of hot drinks in retail continues to grow. This is due to both an increase in sales volume and high unit prices, driven by inflationary pressures. Instant coffee and herbal teas are especially fast-growing categories in terms of volume…

Coconut water, led by Vita Coco, is rapidly expanding its presence in retail stores beyond core channels such as warehouse clubs. It is now more widely available in supermarkets, convenience stores, and via e-commerce channels. This growth is being…

Other hot drinks is dominated by chocolate-based flavoured powder drinks, which accounted for more than 95% of volume sales in the category in 2023.

RTD coffee in the US can be thought of as multiple distinct segments, instead of a single unified category. The first products to enter the market were coffee shop-style beverages that were sweetened. Starbucks Frappuccino is the leading brand in…

RTD tea has historically been one of the most stable soft drinks categories in the US. It is a mature category with a wide variety of products targeted towards different demographics, with varying levels of sugar content. Although individual brands…

On-trade volume sales of soft drinks in the US are set to continue to grow in 2023. Much of the country has returned to somewhat normal operations, particularly during the busy summer months in terms of on-trade consumption of beverages. Higher rates…

After being impacted by record-high inflation in 2022, sports drinks has continued to see prices pushed in 2023, with high single-digit growth expected in off-trade unit prices in nominal terms. This price growth is in line with much of the soft…

In 2023, tea continues to benefit from being perceived as a healthy beverage with many benefits, such as boosting immunity or supporting digestive health. As health awareness rises, more consumers are reducing their coffee consumption and…

Over the last three years, the way in which people in the US consume coffee has undergone significant and continuing change. Initially, due to the pandemic, there was a swift shift towards drinking coffee at home, driving retail volumes and leading…

The COVID-19 pandemic has largely ended, but there has been little respite, either for the hot drinks industry specifically, or for the US as a whole, with inflation quickly replacing COVID-19 as the top concern of both companies and consumers. The…