Read the latest insight and see full market statistics for the US...
Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in the US.
The success of the Super Mario and Barbie movies will further accelerate the digitalisation of young adults’ childhood favourite toy characters. More toys and games companies are making film adaptations of classic toys to generate additional revenues…
Premium and luxury cars is set to see current value growth of 6% to total CAD14.8 billion in 2023. This growth is as a result of elevated demand from higher-income consumers exhibiting resilience in the face of macroeconomic challenges. Wealth…
Personal luxury is set to see current value growth of 6% in 2023 to total CAD11.4 billion. Growth is being supported by strong performances from leading brand providers, such as Michael Kors Canada Holdings Ltd, Canada Goose Holdings Inc and L’Oréal…
Retail value sales of luxury goods in Canada are set to rise by 7% in 2023 in current terms to total CAD30.7 billion. There is a clear focus on recovery post-lockdown, with luxury shoppers keen to indulge in activities that may have been off limits…
Fine wines/Champagne and spirits is set to grow by 9% in current value terms to reach CAD3.0 billion in 2023 with sales boosted by a strong consumer appetite for experiences and enjoyment after the pandemic. Socialising over a drink with friends…
Consumer demand has clearly shifted away from manufactured consumer goods towards experiences and services in Canada. Due to this, experiential luxury is set to see current value growth of 13% to total CAD1.5 billion in 2023. Sales have been boosted…
Value sales of premium and luxury cars rose by 6% to total USD130.1 billion in 2023, although this was more subdued growth after two consecutive years of double-digit increases. As the pandemic cased to have an impact and consumer returned to their…
Personal luxury retail value sales grew by 5% in 2023 to reach USD105.2 billion, supported by growth recorded by leading brand providers, such as LVMH Moët Hennessy Louis Vuitton Inc and Capri Holdings Ltd. Sales in 2023 were boosted by consumers…
Retail value sales of luxury goods in the US grew by 6% in 2023 in current terms, to stand at USD264.8 billion. Growth within luxury goods was positive despite headwinds caused by the cost-of-living crisis, inflation, and the war in Ukraine. The…
Value sales of fine wines/champagne and spirits grew by 4% to total USD13.4 billion in 2023, boosted by consumers’ appetite for experiences and enjoyment after the pandemic. Enjoying a drink with a meal at home or when relaxing remains a key pastime…
Despite consumers’ overall spending power being affected by numerous domestic and global issues, including rising inflation, uncertainties due to the war in Ukraine, and overall increased living costs, the US has seen a return of tourists in 2023.…
Despite a deceleration in inflation that led to lower prices and consequently slowed value growth, yoghurt and sour milk products continue to demonstrate a respectable performance in 2023. The category benefits from substantial consumption due to its…
In 2023, the growth trajectory of plant-based dairy exhibits a stabilisation in comparison to 2022, while overall demand remains robust. The appeal of plant-based dairy products remains consistent, fuelled by a confluence of factors, including…
Other dairy products, encompassing chilled and shelf stable desserts, coffee whiteners, condensed and evaporated milk, and cream, as well as fromage frais and quark, exhibit commendable performance during 2022 and 2023. Despite sustained price…
Following a brief surge during the pandemic years, drinking milk products have resumed their downward trajectory, persisting throughout 2023. The consumption of drinking milk continues to decline, primarily due to increased mobility. Furthermore, the…
The Canadian landscape has been marked by its highest levels of inflation in recent years. Particularly notable are the food price increases that reached unprecedented heights in 2022, and this trend has carried over into 2023. These fluctuations…
Cheese consumption continues to rise in Canada, leading to an enhancement in overall sales both in terms of value and volume. Effective trade agreements have facilitated the availability of a wide variety of cheese from countries including the US and…
Butter and spreads growth remains stagnant in 2023. The category is facing one of the steepest price increases, as inflation reaches a record high. Although the overall Canadian Consumer Price Index (CPI) experienced a decline in the early months of…
Growing health awareness is leading parents to opt for healthier baby food, particularly snacks. Snacking items are also experiencing an uptick in demand due to the higher number of working mothers seeking high-quality, healthy snacks for their…