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North America

Read the latest insight and see full market statistics for the US...

Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...

Country Report

Nappies/Diapers/Pants in the US

Feb 2024

Inflation and subsequent consumer spending rationing are intensifying the need for differentiation through value-adding innovations that resonate well with millennial and generation Z parents – key audiences for nappies/diapers/pants. Understanding…

USD 1,195
Country Report

Retail Adult Incontinence in Canada

Feb 2024

Educational efforts from brands and retailers, coupled with the ageing Canadian population, have significantly contributed to a positive outlook for retail adult incontinence in 2023 and beyond. As demographics shift and the population ages, there is…

USD 1,195
Country Report

Retail Adult Incontinence in the US

Feb 2024

In 2022, prompted by increased costs throughout the supply chain and a high inflation environment in the US, players in the hygiene space and beyond were forced to raise prices for their products. Adult incontinence was not exempt from these external…

USD 1,195
Country Report

Retail Tissue in Canada

Feb 2024

In 2023, value sales of retail tissue in Canada recorded steady growth. The country’s annual inflation rate settled around 3.1%, a much steadier adjustment than the 40-year high of 6.8% that it witnessed in 2022, according to the Consumer Price…

USD 1,195
Country Report

Retail Tissue in the US

Feb 2024

2023’s tissue market saw a complex dance between rising costs and consumer spending. While raw material and manufacturing costs pushed up prices across all categories, particularly napkins, paper towels and toilet paper, volume sales continued to…

USD 1,195
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