Read the latest insight and see full market statistics for the US...
Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...
2023 was a difficult year for spirits. Despite experiencing a period of high growth during the COVID-19 pandemic, the category faced an increasingly challenging environment due to both consumer and industry dynamics. Supply chain issues and rising…
Wine in the US maintained total volume decline and current value growth in 2023. Following 2022 and the rise of inflation, 2023 was marked by continued increases in unit prices across beverages, and wine was no different from other alcoholic drinks.…
Alcoholic drinks in Canada in 2023 presented a mixed picture. While overall volume growth remained modest, strong performances by Ready-to-Drink (RTD) beverages and non-alcoholic drinks masked a decline in traditional alcoholic beverage consumption.…
Beer, despite being the largest alcoholic drink category in Canada, continued to lose popularity in 2023. The country's younger population increasingly moved away from traditional beer, perceiving it as a drink for older generations. The category…
In 2023, cider/perry in Canada continued its downward trajectory. Although some growth was brought on by the on-trade sector, the off-trade segment saw a significant decline. The category struggled due to a lack of new product launches and faced…