Netherlands

Overall retail volume sales of tea in the Netherlands have continued to contract in 2023 due to a combination of rising prices, weakened purchasing power, increasing maturity and the fact that consumers are now spending less time at home with the…

Following the surge in demand for sweet spreads in 2020 in line with pandemic-induced home seclusion, thereby enabling more frequent breakfast and snacking opportunities, retail unit volumes of sweet spreads packaging in the Netherlands stagnated…

Spreads in the Netherlands are experiencing healthy sales growth driven by a combination of factors in 2023. The expansion in population and price increases due to inflation are contributing to the organic growth in sales. Notably, the sweet spreads…

In 2024 sweet biscuits, snack bars and fruit snacks in the Netherlands is recording a slight decline in retail volume sales overall. Fruit snacks and snack bars are both doing well and rising robustly. However, sweet biscuits, the largest segment by…

Over half of consumers in the Netherlands try to have a positive impact on the planet, shaping sustainable purchasing decisions. This leads to over 50% of consumers reducing food waste and plastic use, while locally sourced recyclable goods would be…