Netherlands

Overall retail volume sales of tea in the Netherlands have continued to contract in 2023 due to a combination of rising prices, weakened purchasing power, increasing maturity and the fact that consumers are now spending less time at home with the…

Bags and luggage is projected to experience robust growth in 2023, driven by an upsurge in travel activities and a growing preference among Dutch consumers for shorter, more frequent getaways. This trend is significantly contributing to an increased…

Jewellery, as a product area, is anticipated to experience positive albeit subdued growth in 2023. Economic uncertainty coupled with escalating prices has led to a more cautious approach among Dutch consumers regarding expenditure on non-essential…

Personal accessories is anticipated to experience subdued growth in 2023, influenced by factors such as inflation, increased energy costs, and higher taxes, leading to a dampened demand. This slower recovery follows a previous year of rapid growth.…

Despite a projected decline in luxury product demand in the Netherlands, mechanical watches continue to garner enthusiasm and promotional efforts. Mainstream manufacturers' consistent introduction of new models forecasts steady growth for mechanical…

The ongoing shift towards digitalisation has influenced the consumption patterns of markers and highlighters, prompting manufacturers to adapt their marketing strategies by promoting alternative uses. Notably, there is a growing trend in hobbies and…

This report analyses the market for cannabis in the Netherlands. For the purposes of the study, the market has been defined as follows:

The packaging industry in the Netherlands is undergoing a transformation due to a growing emphasis on sustainability, health-conscious consumer choices and eco-friendly alternatives. The rise in plant-based and vegetarian diets has led to a surge in…

Cafés/bars saw steady decline in the number of outlets during the review period, which continued throughout 2023. The biggest problem is within independent bars/pubs, which is home to a persistent fall in the large number of traditional Dutch pubs…

Consumer foodservice by location witnessed a lot of turmoil while the COVID-19 pandemic was in full swing. During 2020, standalone foodservice outlets fared better than retail, travel, leisure, and lodging segments. This was mainly because all…

Consumer foodservice operators faced further cost hikes in terms of ingredients in 2023 as a result of soaring inflation. Price rises were also seen in energy, driven in part by the war in Ukraine. The Netherlands’ extreme weather during the year…

Though 2023 was a year of robust post-pandemic recovery for full-service restaurants in the Netherlands, many outlets reported financial difficulties. The overall category posted strong value sales growth, but restaurants also suffered from extreme…

Limited-service restaurants performed relatively well in 2023, with robust rises in current value sales growth driven by high inflation, and positive growth in volume transactions.

In 2023 overall self-service cafeterias recorded substantially slowed growth in terms of current value sales and total number of transactions. Compared to other foodservice categories, self-service cafeterias has only few outlets in the Netherlands.…

Street stalls/kiosks in the Netherlands was hit hard by the pandemic as footfall in high-traffic areas dried up almost entirely since consumers could not go to school, the office or shops on the high street. The result was a dramatic decline in…

Dutch consumers are increasingly aware of the harmful effects of chemicals on their health and look to refrain from buying air care products that might potentially emit harmful chemicals, opting for more natural solutions instead. As a consequence,…

With rising prices in 2023 consumers sought ways to save money whenever possible. Despite hefty price increases in 2022 and 2023, private label bleach products remained inexpensive. Bleach is still seen to be an effective cleaning product, and many…

Private label saw robust growth within dishwashing in the Netherlands in 2023, driving overall growth and outperforming branded alternatives, and rising fastest in automatic dishwashing. Rapid expansion within this particular segment was the result…

Home care in the Netherlands rose in value terms but declined in volume terms in 2023. Inflationary pressures and reduced disposable incomes led Dutch consumers to strive to save money on their weekly shopping, with home care products offering…

The Netherlands saw mixed weather during the spring and summer seasons of 2023, though the country did enjoy several weeks of sunny weather with high temperatures, supporting higher demand (with a slight slowdown in the decline in volume sales) for…