Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
Amsterdam remained the most populous city in 2022, with population growth driven by migration. High internet connectivity rates in Dutch cities contribute to their readiness for smart city solutions and the expansion of 5G network technology. Utrecht…
The Netherlands has a highly developed economy, with a competitive business environment and a stable financial sector. The quality of the country’s judicial system is among the highest in the world, and political corruption is not tolerated. The…
In the coming years, inflation in the Netherlands is expected to decrease and consumer incomes and expenditures to grow, driven by robust long-term economic and technological development. The expansion of the middle class is expected, while income…
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…