Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
In the Netherlands, credit card usage is on the rise, despite starting from a relatively small base. The key catalyst for this growth in 2023 is the resurgence of outbound travel. While travel experienced rapid growth in 2022, 2023 marked a further…
Sports drinks has shown another solid performance in 2023, with the category poised to record robust growth in off- and on-trade volume sales. Consumption continues to be bolstered by rising participation in sports and fitness activities in the…
RTD tea has shown another positive performance in 2023, with off-trade volume growth set to surpass that recorded in 2022 and growth in on-trade volume sales remaining robust despite slowing due to the ongoing normalisation of foodservice consumption…
Retail volume sales of vacuum cleaners declined in 2023 partly due to consumers' reluctance to spend on new appliances, while others had already invested in new vacuum cleaners during COVID-19. The cylinder vacuum cleaner, the largest category, faced…
Over 2023, sports nutrition is expected to continue to recover from the steep retail volume sales declines recorded in 2020 in the wake of the Coronavirus (COVID-19) pandemic. The exception, protein/energy bars, posted only a marginal-to-slight…
While hot drinks in the Netherlands is poised to record solid growth in current value terms in 2023, this is mainly because unit prices have continued to rise sharply due to the spike in inflation fuelled by the global recovery from COVID-19, the…
Accessories sales in the Netherlands are witnessing a surge in interest among consumers, especially for fashion accessories like scarves, hats, and gloves. These items are increasingly viewed as style complements, expected to demonstrate robust…
In 2023, the landscape of staple foods is marked by several key trends and factors. Volume growth is generally down as households try to buy less and save money due to squeezed incomes. This decline in volume growth is offset by value growth driven…
As seen in most cooking ingredients and meals, edible oils are experiencing a rapid surge in consumer prices. This surge is primarily driven by increased costs in distribution, energy, and commodities. Retailers and manufacturers already witnessed…
Vegan snacks registered a strong sales performance in 2022 as all vegan categories achieved above average growth, including vegan ice cream, which performed particularly well. Moreover, the range of vegan chocolate confectionery is constantly…