Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
Juice is set to register a negative performance in off-trade volume terms for the third year in a row in 2023. As with carbonates, this is partly because the cost-of-living crisis has led Dutch consumers to rein in discretionary spending, but mainly…
While energy drinks in the Netherlands has continued to witness steep price hikes in 2023, off-trade volume growth is set to surpass that recorded in 2022. This improvement is partly explained by increased appreciation for the stimulant effect of…
Concentrates have long been considered a more economical alternative to other types of soft drinks by Dutch consumers. However, the traditional advantage they enjoy in this regard has recently been eroded by steep price hikes amidst high inflation…
Carbonates in the Netherlands is poised to contract in off-trade volume terms for a third consecutive year in 2023. This is partly because health concerns are increasingly leading people to move away from these products in favour of other types of…
After posting declines in off-trade volume sales over 2021-2022 due to significant price increases, bottled water has shown a modest return to growth in this respect in 2023. While the upward trend in average unit prices has persisted, hikes have not…