Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
Cigars, cigarillos and smoking tobacco in the Netherlands has been significantly impacted by excise tax increases, particularly for smoking tobacco, which have aligned with hikes in cigarette taxes. On 1 Apr 2023, excise increased on smoking tobacco,…
Cigarettes saw another year of retail volume decline in 2023, with the smoking prevalence continuing to fall in the Netherlands, and the number of young people starting to smoke also decreasing. With the regulatory environment becoming ever stricter…
Cookware experienced steady if unspectacular growth in 2023 due to the increasing trend of home cooking and dining. Although this trend has slowed since the end of the pandemic it still continued to fuel demand for high-quality cookware products as…
Wall covering saw significant growth in the Netherlands in 2023 in current value terms. Demand rose as many people continued to focus on making home improvements, with changing wall coverings seen to be an effective and affordable way to achieve…
Bed textiles saw only moderate growth in current value terms in the Netherlands in 2023 despite an increasing emphasis on home comfort and relaxation, which has been driven by lifestyle shifts. During the pandemic individuals spent more time at home…
The macroeconomic situation in the Netherlands was marked by a slowdown in growth, with GDP contracting over the first three quarters of 2023 which was met with declining consumer confidence. High inflation also had a substantial impact on disposable…
Fertiliser experienced slower growth in current value terms in 2023. Despite the Netherlands' strong tradition of horticulture and gardening, with a significant portion of the population actively engaged in these activities, the demand for fertiliser…
The sales of sunglasses in the Netherlands continue to thrive, benefiting from their positioning not only as essential protective accessories but also as fashion complements. With a heightened awareness of the dangers of UV light and an increasing…
Spectacles are expected to record positive growth in 2024, driven by a continuous increase in the consumer base in the Netherlands. Dutch consumers view spectacle frames as essential items, similar to spectacle lenses, making them less likely to…
In 2024, sales of eyewear in the Netherlands are experiencing healthy growth, continuing the positive trend from the previous year. Despite facing challenges such as price increases and inflation, Dutch consumers consider eyewear an essential item…
Sales of contact lenses and solutions remain driven by daily disposable lenses in the Netherlands, continuing the trend evidenced during the latter part of the review period. Manufacturers are committed to increasing the penetration of daily…
In 2023, the Netherlands’ economic growth decelerated, due to subdued private expenditure and a drop in exports. However, the economy was supported by increases in public spending and gross fixed capital formation. Despite the slowdown in economic…
The market for video games in the Netherlands saw healthy growth in current value terms in 2023. Video gamers are, in general, not significantly influenced by inflation and therefore continued to support the category despite the difficult economic…
Traditional toys and games in the Netherlands registered only modest growth in current value terms in 2023, continuing the trend of the previous year. Consumers felt the pinch of inflation and as such, were more cautious with their spending. While…
The market for toys and games in the Netherlands saw continued growth in current value terms in 2023, albeit at a slower rate than the previous year. This was driven primarily by video games, both hardware and software. Video gamers are, in general,…
The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…
Pet products in the Netherlands is impacted by rising veterinarian costs. A growing number of pet owners are turning to OTC healthcare solutions as a first line of treatment for minor ailments. This trend is partly driven by the desire to manage pet…
Pet care in the Netherlands continues to see consumers trade down in 2024. In a slowly improving economic situation, but with disposable incomes and purchasing power remaining under pressure, consumers are still looking to economise on pet food and…
Overall, other pet food in the Netherlands is affected by the slowdown in the other pet population, compared to the increases seen in the wake of the Coronavirus (COVID-19) pandemic in 2020 and 2021. There was a particularly notable increase in…
Dog food in the Netherlands continues to be boosted by the growth in the dog population, albeit rising at a slower rate than that seen in the wake of the Coronavirus (COVID-19) pandemic in 2020. This has helped to maintain positive retail volume…