Malaysia

Condensed and evaporated milk is expected to maintain its dominance in retail volume and current value terms to shape the category in 2023. The average retail current unit price of condensed and evaporated milk is predicted to spike over 2023. The…

Oral care in Malaysia continued to see growth and development in 2023. Value growth was in part driven by the preventive health trend and in part by premiumisation. Malaysians continued to maintain basic personal hygiene routines, supporting further…

An increasing of smokers looked to quit the habit in 2023 and as such, retail volume sales of NRT smoking cessation aids continued to see strong growth as a result. The Malaysian government also continued to with its efforts to raise awareness of the…

Sales in nappies/diapers/pants in Malaysia were driven by the performance of disposable pants in 2023. Such products are seen as the most convenient option, as they are easy to change and suitable for active babies and small children. Notably, the…

As the market reopened after the COVID-19 pandemic, all mobility categories rebounded strongly in 2022. Continued growth is forecast over 2022-2027, as Malaysia’s economy grows. SUVs and crossovers have outperformed other light vehicle categories,…