Market research on the travel industry. Our reports feature a wea...
Market research on the travel industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Historically Accor has been focused on mid-market and budget hotel chains. However in addition, Accor’s expansion is increasingly driven by luxury- and lifestyle-positioned outlets, which it has recently grouped in a dedicated division. Loyalty has…
The world`s largest hotel group Marriott has secured its leadership on the back of the US market, which accounts for over 60% of its sales, but also a global portfolio of upscale and luxury hotels. Marriott has a growing portfolio of brands, with the…