Limited-service restaurants looks set to perform well throughout the forecast period, with robust growth in current value sales, transactions and outlet numbers projected. Comparatively low menu prices will ensure trade remains buoyant, especially while inflationary pressures continue to drive up the cost of living and depress disposable incomes.
International brands are expected to retain the largest shares of chained limited-service restaurants current value sales and transactions in the Czech Republic over the forecast period, mainly thanks to their strength in the burger and chicken categories. Local chains should continue to gain ground, however, as they tend to have competitive pricing strategies and their menus are often better attuned to the traditional tastes and preferences of Czech consumers.
As Prague and Brno become increasingly saturated, more limited-service restaurants chains will focus on strengthening their presence in smaller cities and towns in the Czech Republic over the forecast period. International players are likely to be most aggressive in this regard, with category leader McDonald's maintaining ambitious expansion plans, for example.
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Limited-Service Restaurants
Limited-Service Restaurants (LSR) combine fast food and 100% home delivery/takeaway outlets. These outlets offer limited menus with items that can be prepared quickly. Customers typically order, pay, and pick up their order from a counter, though some outlets can have limited table service. This also includes 100% Home Delivery/Takeaway which provide no facilities for consumption on the premises. LSR tend to specialize in one or two main entrees such as hamburgers, pizza, or chicken, but they usually also provide drinks, salads, ice cream, dessert, etc. Food preparation is generally simple and involves one or two steps, allowing for kitchen staffs generally consisting of younger, unskilled workers rather than professional chefs. Other key characteristics include: • A standardised and restricted menu • Tight individual portion control on all ingredients and on the finished product • Individual packaging of each item • Counter service • For Chained Limited Service Restaurants, chained and franchised operations which operate under a uniform fascia and corporate identity • Any outlet offering full-service restaurant seating with servers would be excluded, even if delivery service is available.
See All of Our DefinitionsThis report originates from Passport, our Limited-Service Restaurants research and analysis database.
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