Enjoy a 15% discount when you use the code EQLYJUNE24 at checkout from the 17th to the 30th of June 2024
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes and developing retail trends from a broader regional perspective.
Read our latest reports on Latin America here, with analyses and ...
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...
In the post-pandemic era, Costa Ricans have resumed sports and exercise regimes, including group activities and competitions. Sports drinks has benefited from this return to normalcy as consumers use them to fuel during sports and/or refuel after…
Sports drinks has seen strong growth in retail volume terms in 2023, which has been in large part due to the outstanding performance of the Generade brand from Industrias San Miguel del Caribe SA. The brand has energised the category thanks to its…
The increases seen in sales of sports drinks in Ecuador in recent years can be attributed to a confluence of factors that reflect a broader shift towards a more health-conscious and active lifestyle. This multi-dimensional transformation in consumer…
In 2023, Guatemalans were eager to resume activities outside the home. The fear of contagion from the COVID-19 Coronavirus was less relevant for the majority of the population, leading to the return of sports activities and socialising. As a result,…
The aftermath of the pandemic resulted in a notable shift in consumer preferences towards products that emphasise health and wellbeing within various foods and beverages. This change has reverberated across various product categories, notably…