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Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Country Report

Consumer Foodservice in Mexico

Mar 2024

Consumer foodservice in Mexico experienced healthy growth in 2023, filled with launches, collaborations, and innovations. Given the economic uncertainty experienced during the year, mainly driven by the lingering impact of 2022, consumers were more…

USD 2,450
Country Report

Consumer Foodservice in Peru

Feb 2024

Consumer foodservice sales continued to grow significantly in 2023, but at a slower rate than seen in 2022. One of the key reasons for this growth was increased consumer appetites for dining out thanks to the elimination of pandemic-related…

USD 2,450
Country Report

Consumer Health in Argentina

Sep 2023

During 2023, Argentina was plunged into an economic crisis, with the rate of inflation soaring to more than 100%, one of the highest in the world. With the country already struggling to comply with the conditions of a loan package from the…

USD 2,750
Country Report

Consumer Health in Bolivia

Sep 2023

Bolivia has managed to protect itself to a large extent from inflation by continuing to have a fixed exchange rate against the dollar. However, there has been challenges for the economy in 2023, with sharp falls in foreign currency reserves and this…

USD 2,750
Country Report

Consumer Health in Brazil

Mar 2024

Consumer health in Brazil is expected to close 2023 with double-digit growth in current value terms for the third consecutive year. While in previous years, the COVID-19 pandemic boosted demand for cough, cold and allergy (hay fever) remedies, as…

USD 2,750
Country Report

Consumer Health in Chile

Sep 2023

Consumer health in Chile experienced a notable slowdown in value growth in 2022 compared to the previous year's performance. In 2021, the pandemic-induced liquidity in the local market and the shift towards preventive habits among consumers drove…

USD 2,750
Country Report

Consumer Health in Colombia

Sep 2023

In 2023, Colombians returned to their familiar routines, with increasing social activity and hectic lifestyles leading to an increase in cases of cold and benefiting most OTC categories. However, the opposite trend is being observed in vitamins and…

USD 2,750
Country Report

Consumer Health in Costa Rica

Sep 2023

In 2023, increased socialising and the return to post-pandemic habits support the growth of several OTC categories. However, high inflation and a fluctuating exchange rate continue to create uncertainty. Inflation in Costa Rica was 8.27% in 2022, the…

USD 2,750
Country Report

Consumer Health in Dominican Republic

Sep 2023

Despite persistent inflationary pressures in the country and wages that have not yet caught up with market conditions, consumer health recorded growth in 2023. Growth was supported by solid categories, including cough, cold and allergy (hay fever)…

USD 2,750
Country Report

Consumer Health in Ecuador

Sep 2023

Ecuador is expected to register only a slight increase in current value sales in 2023. Ecuador is grappling with rising crime rates and political instability, with runoff elections scheduled in October. This is all leading to economic uncertainty and…

USD 2,750
Country Report

Consumer Health in El Salvador

Sep 2023

Sales growth of consumer health in El Salvador in 2023 varied across categories. While OTC performed well, growing at above inflation, preventive health categories such as vitamins, dietary supplements and weight management recorded significant…

USD 2,750
Country Report

Consumer Health in Guatemala

Sep 2023

Consumer health has seen demand dampened by consumers being confronted with very high inflation. The rate of 9.2% in 2022 was the highest experienced in decades. As a result, more consumers have been forced to prioritise household spending on…

USD 2,750
Country Report

Consumer Health in Honduras

Sep 2023

Consumer health in Honduras experienced a year of growth in value terms in 2023 that was in line with the country's inflation. Categories such as analgesics, cough, cold and allergy (hay fever) remedies, dermatologicals, and sports nutrition…

USD 2,750
Country Report

Consumer Health in Mexico

Oct 2023

In 2023, after three years of placing health at the forefront due to the pandemic, Mexicans have finally found some respite and are shifting their focus away from health concerns. While the public healthcare system grapples with supply shortages,…

USD 2,750
Country Report

Consumer Health in Panama

Oct 2023

Consumer health sales grew moderately in 2023 as consumers prioritised their spending on essential goods over preventive health. As a result, vitamins and dietary supplements and weight management and wellbeing were the most affected. However, sports…

USD 2,750
Country Report

Consumer Health in Paraguay

Oct 2023

Consumer health declined in volume sales while retail value sales grew below inflation in 2023. This was mainly due to significant falls in the vitamins and dietary supplements and weight management and wellbeing categories while sports nutrition and…

USD 2,750
Country Report

Consumer Health in Peru

Oct 2023

Consumer health shows variable recovery in 2023, with an ongoing return to the normalisation of sales patterns following the atypical period of the pandemic. Challenges, however, continue, such as the departure of President Castillo's government, in…

USD 2,750
Country Report

Consumer Health in Uruguay

Oct 2023

The picture is fairly positive in 2023, with constant value sales expected to rise slightly and inflationary pressure easing. However, rising prices are still an issue and the overall economy is expected to register a slowdown in growth.

USD 2,750
Country Report

Consumer Lending in Argentina

Nov 2023

The credit market in Argentina remains highly restricted, primarily constrained to personal loans. The funds that banks receive from their clients are predominantly funnelled into a financial instrument called Leliq, which offers a lucrative…

USD 2,100
Country Report

Consumer Lending in Brazil

Nov 2023

Brazilians are well-acquainted with dividing payments into instalments, a practice prevalent in both traditional retail credit (known as "crediário") and credit card payments. The compounding effects of inflation, a challenging job market, and…

USD 2,100
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