Latin America

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

Ecuador's per capita income is set to rise, driven by Middle Youth influencing luxury spending. While income inequality is expected to decrease, it will remain high in global terms. Social class C will grow rapidly, while social class E will still be…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

In 2023, Colombia experienced a decrease in real per capita disposable income levels amid the environment of economic slowdown, heightened inflationary pressures and a drop in labour productivity. However, projections for 2023-2028 suggest an…

In 2023, Chile ranked fourth in Latin America for average gross income. However, over the year, the country recorded a notable decrease in per capita disposable income amid the economic slowdown, persistent inflationary pressures and higher…

In 2023, Brazil saw growth in per capita disposable income, driven by reduced unemployment and increased labour productivity. However, income inequality remained high, with a significant portion of the population living below the poverty line. Over…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

In 2023, Argentina ranked sixth in Latin America for average gross income. Over the year, the country recorded a 0.5% decrease in per capita disposable income due to severe economic hurdles, skyrocketing inflation and growing poverty levels. However,…

Sales of in-home consumer electronics in Latin America continued to fall in 2022, driven mainly by another big decline in Brazil. However, Mexico continued to see positive growth in 2022, and is expected to soon become the region’s biggest market.…

The downward trajectory in retail volume sales of in-car entertainment predated the outbreak of the Coronavirus (COVID-19) pandemic and related restrictions on travel and consumer movement in general. The negative results in terms of demand continued…

In-car entertainment in Colombia is seeing double-digit volume decline in 2023 as these products become ever more obsolete as the technology and functionality of smartphones improves. Most smartphones currently available have a preinstalled…

The historical decrease in volume sales caused by the advance of technology and the popularisation of smartphones as an entertainment centre is expected to continue to hit in-car entertainment in Chile in 2023. Nevertheless, high inflation is set to…

Retail volume sales of in-car entertainment decreased in 2022, and this trend is set to continue in 2023, as other products have been becoming more popular to meet such demand. Meanwhile, retail current value sales increased in 2022, a trend which is…

2023 saw in-car navigation record yet another double-digit drop in volume sales as category sales declined further towards vanishing point. The use of dedicated devices designed especially for GPS navigation while driving is now extremely rare in…

Retail volume sales of imaging devices are in long-term decline in Mexico, as local consumers are increasingly happy to use their smartphones to take photos and record video. The image quality of smartphones is steadily improving, with many of the…

In 2023, a decline in consumer purchasing power amid rising inflation and the devaluation of the Colombian peso in relation to the dollar is impacting sales of imaging devices, though not to the same extent as other consumer electronics. The biggest…

In 2023, the increase in mobility after the pandemic ended is set to help decelerate the retail volume decline that imaging devices had been suffering, as consumers have returned to enjoying life outdoors. Nevertheless, the substitution trend pushed…

The rapid advance of technology has led to a significant decline in the popularity of and demand for imaging devices, as they are gradually being replaced by smartphones. With their ever-improving camera capabilities, smartphones have become the…

The pressure on household incomes due to the very high inflation that has plagued Argentinian society for some time continued to discourage consumers from investing in imaging devices during 2023. However, economic uncertainty and the erosion of…

Ice cream continued to register positive volume growth in 2022, with another sales increase expected to be seen in 2023. With a number of heatwaves and a hotter summer than usual, the demand for ice cream increased considerably in the summer months…

Ice cream in Peru is benefitting from high temperatures in 2024, with the country seeing a long hot season throughout 2023 and 2024 and barely any sign of winter. 2024 began with an El Niño phenomenon that brought intense heat waves in different…

Retail current value sales of ice cream in Mexico have been growing healthily consistently, with a further strong increase projected over 2024. This is supported by ice cream’s profitability, with margins pushed up by price increases amid an…

In 2023, the return of normal lifestyles, and the absence of any pandemic restrictions, continues to have a positive impact on ice cream sales. Volume growth is proving robust in both the foodservice and retail channels in 2023, with sales strong…

Impulse ice cream continues to bounce back after the slump it experienced during the pandemic. With more people on the streets of Ecuador, single-portion consumption has managed to recover. Moreover, there were still limitations in 2022 that affected…

In 2023, Dominican consumers are shifting back to consuming ice cream and frozen desserts in foodservice channels. At-home consumption of ice cream soared during the pandemic as restrictions prevented socialising in ice cream parlours. Following the…

As pre-pandemic life resumes in Costa Rica, consumers are enjoying being outside and socializing once again, especially in Costa Rica´s warm climate. Retail volume sales in ice cream parlours continues to recover in 2023, although this trend is…

Ice cream in Colombia is a very popular snacks category; Colombian consumers are amongst the biggest consumers of ice cream in Latin America. Unlike in other countries, where consumption can fluctuate according to the season, Colombia’s tropical…

Chile's standing as one of the leading Latin American markets in terms of ice cream per capita consumption is a multifaceted phenomenon, deeply rooted in cultural, economic, and climatic factors that collectively drive its robust demand. First and…

Retail sales of ice cream in Brazil registered a decline in volume terms in 2023, albeit to a lesser extent than the previous year. This was partially due to rising production, storage and transportation costs, which manufacturers passed onto…

With Bolivians resuming their normal activities outside of the home, ice cream was boosted by growth of single portion products, which are widely available near educational centres such as schools and universities. With the return of face-to-face…

Over 2024, ice cream in Argentina is projected to post a double-digit contraction in both retail and foodservice volume sales, due to two main factors. Firstly, the weather is expected to play a negative role, with anticipated increases in rainfall…

With the loss of impulse and on-the-go consumption occasions during 2020 due to Coronavirus (COVID-19), impulse ice cream saw a marked decline in sales, resulting in a negative performance by the overall market in this year. However, take-home ice…

Hypermarkets in Peru faced a more upbeat scenario in 2023, driven by constant promotions and stronger demand for private label. As recession swept across Peru, more consumers switched to making monthly bigger purchases to save money in the long term.…

Hypermarkets was the second most dynamic channel within grocery retailers in Mexico in current value terms in 2023, surpassed only by convenience retailers. The latter channel experienced strong outlet expansion in the review period, with even the…

Discounters in Colombia recorded further growth in 2023, with the main players focusing on a providing a positive customer experience. Currently 32 hypermarkets have been converted into Éxito Wow, which represents 35.4% of the brand’s sales. This…

Hypermarkets in Chile, as one of the largest channels within grocery retailers, continued to record a stable, albeit undynamic, performance in 2023. Security concerns remained a relevant issue for operators in hypermarkets at the end of the review…

After a difficult couple of years, hypermarkets returned to growth in current value terms in Brazil in 2023, although outlet numbers continued to decline. The hypermarket business model has suffered from the strong expansion of neighbourhood…

Leading chains of hypermarkets in Argentina like Carrefour and Jumbo are reducing their in-store selling spaces, in order to enhance their e-commerce operations and transform them into real and proper omnichannel outlets. Such spaces are dedicated to…

While sales of meat free staple foods remained negligible in Mexico in 2022, various brands of plant-based meat alternatives are becoming more visible on retail shelves. Previously, these products were available almost exclusively via specialist…

As the inflation rate increased in the country, consumers became increasingly indecisive at the point of purchase in 2022, and price tended to elevate in importance in the decision-making process. In fact, the National Institute of Statistics (INE in…

While the pandemic has significantly challenged more than half of Brazilian families to maintain their consumption patterns and the country continues to struggle with food insecurity, the most typical eating staple foods nationally (based on rice and…

In recent years, the adverse and unpredictable economic situation in Argentina in general and high inflation in particular have put pressure on demand for health and wellness staple foods, due largely to the higher prices that are inevitably charged…

The review period saw the introduction of new regulations relating to the labelling of packaged food and soft drinks that promote greater transparency in terms of the nutritional content of these products. Regulation NOM-173, which entered into force…

Chileans have substantially increased their awareness of the dangers to health that many soft drinks pose for them, especially carbonates and juice, and they are showing interest in improving their overall health. Legislation and more publicly…

In October 2022, Brazil’s new label legislation was put into practice, updating the previous regulations with important advancements, the first being a front-facing nutritional label. This is starting to highlight the importance of ingredients and…

During 2022, the perceptions of Argentinean consumers with regards to health and wellness soft drinks were still being shaped by their experiences during the COVID-19 pandemic, which meant that many consumers remained heavily focused on products with…

Within the broader context, snacks is a dynamic category with almost constant new product launches and growth fuelled by innovation. However, snacks are rarely, if ever, seen as essential products and this means that most consumers are willing to…