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Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Industrial

Wines and Cider in Brazil: ISIC 1552

Oct 2023

USD 350
Country Report

Wine in Uruguay

Jun 2024

Although Uruguay enacted the alcohol zero law for driving several years ago, its ongoing impact on wine consumption remained significant in 2023. High outing costs in Uruguay, coupled with the necessity of using a taxi due to the prohibition on…

USD 1,195
Country Report

Wine in Peru

Jun 2024

There has been a social and institutional crisis in Peru resulting from the dismissal of former president Pedro Castillo in December 2022, following a failed coup attempt. In addition, the country also faced an economic crisis in 2023 due to internal…

USD 1,195
Country Report

Wine in Mexico

Jun 2024

Wine in Mexico registered total volume growth in 2023, with increases seen both on-trade and off-trade. During 2023, although wine imports suffered a considerable contraction due to a succession of frosts, droughts, and torrential rain, with…

USD 1,195
Country Report

Wine in Guatemala

Jun 2024

Wine experienced very healthy volume growth in in Guatemala in 2023, with sales increasing by a fifth. All wines are imported from countries such as Chile, Argentina, Spain, Italy and the US. There is significant segmentation, with consumers…

USD 1,195
Country Report

Wine in Ecuador

Jun 2023

The consumption of wine has increased considerably in Ecuador due to it being an accessible and fashionable beverage for aspirational consumers. In 2022, premium and economy wines are both gaining popularity. Higher income groups are less price…

USD 1,195
Country Report

Wine in Dominican Republic

Jun 2024

Wine consumption remained low in the Dominican Republic in 2023, and also registered a significant drop in volume sales. With the economy spluttering, particularly in the first half of 2023, consumers cut down on wine consumption. That being said,…

USD 1,195
Country Report

Wine in Costa Rica

Jun 2023

Wine registered very healthy volume growth in 2022. Part of the reason for the positive performance was increased socialising, as society fully opened up post pandemic lockdowns. The return of foreign tourists also contributed to the growth, as well…

USD 1,195
Country Report

Wine in Colombia

Jun 2024

Following the strong growth recorded in 2022, demand for wine in Colombia slowed down in 2023. The decline in volume and value sales can be attributed to the country's economic situation, where high inflation rates and low economic growth have…

USD 1,195
Country Report

Wine in Chile

Jun 2024

Wine in Chile saw a total volume decline in 2023, with slightly falling sales both on-trade and off-trade. In wine, premiumisation encountered a notable deceleration in 2022 and 2023, influenced by the dual challenges of an unstable economic scenario…

USD 1,195
Country Report

Wine in Brazil

Jun 2023

Still light grape wine in Brazil predominantly consists of still red wine, which accounted for three quarters of total volume sales in 2022. This category is heavily reliant on imports. However, inflation and increased costs in Europe led to higher…

USD 1,195
Country Report

Wine in Bolivia

Jun 2024

Wine in Bolivia saw total volume sales decline for a fourth consecutive year in 2023, and the category registered negative results in this regard at both the off- and on-trade levels. As was the case earlier in the review period, the contraction was…

USD 1,195
Country Report

Wine in Argentina

Jun 2024

In 2023, wine in Argentina experienced its third consecutive decline in total volume consumption. This was primarily due to a severe drought that significantly impacted wine production. Additionally, wine crops suffered from a frost in November 2022,…

USD 1,195
Industrial

Wholesale in Mexico: ISIC 51

Dec 2023

USD 350
Industrial

Wholesale in Brazil: ISIC 51

Oct 2023

USD 350
Country Report

Weight Management and Wellbeing in Uruguay

Oct 2023

Growth in values sales in weight management and wellbeing is expected to be slightly above inflation. Its positive performance is attributable to wider distribution beyond pharmacies, with increasing distribution through modern grocery retailers.…

USD 1,195
Country Report

Weight Management and Wellbeing in Peru

Oct 2023

Abbott Laboratorios SA maintains its lead in weight management and wellbeing, thanks to the success of its Ensure brand in supplement nutrition drinks. Indeed, Ensure holds a strong lead in the category overall, with around a third of all brand…

USD 1,195
Country Report

Weight Management and Wellbeing in Mexico

Oct 2023

Direct selling plays a pivotal role in the distribution and marketing of weight management and wellbeing in Mexico, particularly in the crucial category of meal replacement. However, major direct selling players are encountering challenges in…

USD 1,195
Country Report

Weight Management and Wellbeing in Guatemala

Sep 2023

Weight management and wellbeing sales are set to rise in 2023, led in part by rising unit prices. Strong retail sales growth has been observed in meal replacement, slimming teas, and weight loss supplements, while supplement nutrition drinks has seen…

USD 1,195
Country Report

Weight Management and Wellbeing in Ecuador

Sep 2023

Weight management and wellbeing is expected to register both a decline in value and volume sales in 2023. Post pandemic, consumers are out and about again and are also able to visit the gym and be more active in order to lose weight. Therefore, there…

USD 1,195
Country Report

Weight Management and Wellbeing in Dominican Republic

Sep 2023

Meal replacement continues to account for most value sales in weight management and wellbeing in 2023 and recorded further growth in the year. They enjoy strong sales promotion from the direct selling players and consumers are highly familiar with…

USD 1,195
Country Report

Weight Management and Wellbeing in Costa Rica

Sep 2023

During 2022 and 2023, Ozempic injections have started to be used by consumers who do not have type 2 diabetes to lose weight. Popularised by international media, higher-income consumers who can afford them have resorted to using these injections to…

USD 1,195
Country Report

Weight Management and Wellbeing in Colombia

Sep 2023

Amongst the major concerns of Colombians are health issues associated with being overweight or obese. Awareness of such issues has been raised by government efforts, which have included issuing an obesity law in 2009 that promotes healthier eating…

USD 1,195
Country Report

Weight Management and Wellbeing in Chile

Sep 2023

After experiencing a significant double-digit decline in retail value terms in 2022, weight management and wellbeing is only showing signs of a modest rebound in 2023 with flat growth. However, the overall outlook remains subdued as consumers…

USD 1,195
Country Report

Weight Management and Wellbeing in Brazil

Mar 2024

After a weak performance for several years, weight management and wellbeing is set to see a double-digit surge in current value sales in Brazil in 2023. In general, there has been a significant increase in the price level in this category, especially…

USD 1,195
Country Report

Weight Management and Wellbeing in Bolivia

Sep 2023

Weight management and wellbeing is expected to register an increase in current value sales, though growth in volume sales is expected to be minimal. Rising inflation as a result of a sharp decline in foreign currency reserve is pushing up prices,…

USD 1,195
Country Report

Weight Management and Wellbeing in Argentina

Sep 2023

Weight management and wellbeing saw a mixed performance in 2023, in view of the ongoing economic crisis. Such products are mostly expensive, as well as being viewed as non-essential, and are therefore financially out of reach for lower-income…

USD 1,195
Country Report

Wearable Electronics in Mexico

Jul 2023

In 2023, smart wearables is expected to see double-digit retail volume and current value growth; faster than the increments recorded in 2022. Consumers in Mexico are more aware of the importance of a healthy lifestyle in the wake of the Coronavirus…

USD 990
Country Report

Wearable Electronics in Colombia

Jul 2023

In 2023, wearable electronics is seeing modest growth in retail volume terms, thanks to the resumption of physical activities in gyms and public spaces post-pandemic. Wearables are now regarded as an important training aid and they can also track…

USD 990
Country Report

Wearable Electronics in Chile

Jul 2023

Wearable electronics in Chile is set to continue to see solid retail volume growth and dynamic current value growth in 2023, as consumer awareness and penetration increase. Despite seeing a deceleration of growth in 2022 and 2023 compared with the…

USD 990
Country Report

Wearable Electronics in Brazil

Jul 2023

In Brazil, wearable electronics has exhibited remarkable resilience in terms of volume growth, even amidst a challenging economic environment characterised by high inflation. Despite the rising costs of living and the overall impact on consumers’…

USD 990
Country Report

Wearable Electronics in Argentina

Jul 2023

2023 saw wearable electronics remain one of the most dynamic categories in Argentina’s consumer electronics industry, with the very strong performances recorded in smart wearables and activity watch (digital) underpinning a strong increase in demand…

USD 990
Industrial

Weapons and Ammunition in Mexico: ISIC 2927

Dec 2023

USD 350
Industrial

Weapons and Ammunition in Brazil: ISIC 2927

Oct 2023

USD 350
Industrial

Water Transport in Mexico: ISIC 61

Dec 2023

USD 350
Industrial

Water Transport in Brazil: ISIC 61

Oct 2023

USD 350
Industrial

Watches and Clocks in Mexico: ISIC 333

Dec 2023

USD 350
Industrial

Watches and Clocks in Brazil: ISIC 333

Oct 2023

USD 350
Industrial

Washing and Cleaning in Mexico: ISIC 9301

Dec 2023

USD 350
Industrial

Washing and Cleaning in Brazil: ISIC 9301

Oct 2023

USD 350
Strategy Briefing

Voice of the Consumer: Mobility Survey 2022 Key Highlights

Jun 2022

This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Mobility survey, including the everyday transportation habits and attitudes of global consumers.

USD 1,325
Country Report

Vitamins in Uruguay

Oct 2023

Vitamins are expected to register a further significant decline in volume sales in 2023. The boon from the pandemic is long over and vitamins that claim immune boosting benefits are seeing a significant decline. Vitamin C in particular is expected to…

USD 1,195
Country Report

Vitamins in Peru

Oct 2023

The end of the pandemic era has influenced sales of vitamins. For example, vitamin C skyrocketed in sales in 2020, as consumers sought out natural immunity boosters in the face of the COVID-19 virus. Following this significant spike, sales then…

USD 1,195
Country Report

Vitamins in Mexico

Oct 2023

Local consumer interests are shifting in terms of priorities towards pleasure, entertainment, and travel, with a diminishing focus on prevention. Vitamins, once heralded as essential to strengthen the immune system, are now experiencing slower growth…

USD 1,195
Country Report

Vitamins in Guatemala

Sep 2023

The pandemic period that ushered in a boom for vitamin sales is coming to a close. Many consumers have placed the COVID-19 period in the rear-view mirror and are looking ahead to a world where the SARS-CoV-2 virus is not a constant worry. The…

USD 1,195
Country Report

Vitamins in Ecuador

Sep 2023

Vitamins are expected to register a decline in volume sales in 2023. The boon from the pandemic is long over and vitamins that claim immune boosting benefits are seeing a significant decline. As such, value sales are now on par with pre pandemic…

USD 1,195
Country Report

Vitamins in Dominican Republic

Sep 2023

Given the persistent inflationary pressures experienced in the country, it is not surprising that the vitamins category has also seen significant price increases. According to official sources, vitamins experienced a rise of 6.9% in 2022, which is…

USD 1,195
Country Report

Vitamins in Costa Rica

Sep 2023

Consumers having less disposable income has impacted their purchasing habits in 2023, including their choices regarding healthcare products and vitamins. Rather than investing in preventative measures like vitamins, consumers are opting for more…

USD 1,195
Country Report

Vitamins in Colombia

Sep 2023

After the COVID-19 crisis, the demand for vitamins shrunk. With a significant reduction in COVID-19 cases and less severe disease, consumers withdrew their attention from vitamins, especially those that they did not have the habit of regularly…

USD 1,195
Country Report

Vitamins in Chile

Sep 2023

The retail volume declines recorded by vitamins in 2022, for both multivitamins and single vitamins, are noticeably slowing in 2023. In 2021, the category’s dynamics shifted as the pandemic continued to drive demand for vitamins due to heightened…

USD 1,195
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