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Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Country Report

Juice in Argentina

Nov 2023

The COVID-19 pandemic has accelerated the rise in consumer health consciousness in Argentina, supporting sales of juice – in particular, 100% juice, which is perceived as being more “natural” and thus healthier than alternatives. In line with health…

USD 1,195
Country Report

Jewellery in Mexico

Jan 2024

Jewellery is set to see positive performances in both retail volume and current value terms in 2023. This is largely due to post-pandemic economic recovery, the return to stability in employment, and progress in consumer spending. This is closely…

USD 990
Country Report

Jewellery in Brazil

Feb 2024

In the intricate world of jewellery in Brazil, the year 2023 unfolded against the backdrop of a social and economic scenario marked by both resilience and transformation. As the nation emerged from the shadows of the pandemic, the personal…

USD 990
Country Report

Jewellery in Argentina

Jan 2024

The return to relatively normal lifestyles, similar to those seen before the Coronavirus (COVID-19) pandemic, helped to stimulate a recovery in the demand for jewellery in 2021 and 2022, following the 2020 slump. With people returning to the office…

USD 990
Country Report

Jeans in Mexico

Dec 2023

Jeans is set to experience near statis in volume sales in Mexico in 2023, following a pronounced rebound during 2021 and 2022, when post-pandemic trends favoured more casual styles, particularly for workplace attire. In anticipation of a full return…

USD 1,195
Country Report

Jeans in Colombia

Nov 2023

Colombian jeans have gained worldwide recognition due to their exceptional quality, innovative designs, and impeccable fit. Renowned for their attention to detail, Colombian brands are known to have mastered the art of creating jeans that flatter…

USD 1,195
Country Report

Jeans in Chile

Nov 2023

While demand for jeans continues to rise in 2023, value sales growth is more moderate, driven by the economy segment in Chile, and in particular, economy women's jeans, with the latter continuing to record remarkable double-digit retail volume…

USD 1,195
Country Report

Jeans in Brazil

Jan 2024

In the dynamic landscape of the Brazilian apparel and footwear industry in 2023, jeans was one category that stood out for its remarkable resilience against the uncertainties and challenges that have marked the economic trajectory of the country.…

USD 1,195
Country Report

Jeans in Argentina

Nov 2023

While the worst cost-of-living crisis in decades is the main reason jeans is set to record a steep decline in retail volume terms in 2023, it also continues to be more exposed to the growing willingness of Argentinians to purchase second-hand clothes…

USD 1,195
Country Report

Innovation: Food and Beverage in Mexico

Nov 2023

This report provides insights into product innovation in Mexico, analysing data from Euromonitor International’s Innovation Platform. The report covers the food and beverage category, showing the level of new brand and sub-brand launch activity.

USD 1,325
Country Report

Innovation: Food and Beverage in Brazil

Nov 2023

This report provides valuable insights into product innovation in Brazil, analysing data from Euromonitor’s Innovation platform. The report covers the food and beverage categories, showing the level of new brand and subbrand launch activity.

USD 1,325
Country Report

Innovation: Beauty, Health and Home in Mexico

Nov 2023

This report provides insights into product innovation in Mexico, analysing data from Euromonitor International’s Innovation Platform. The report covers the beauty, health and home categories, showing the level of new brand and sub-brand launch…

USD 1,325
Country Report

Innovation: Beauty, Health and Home in Brazil

Nov 2023

This report provides valuable insights into product innovation in Brazil, analysing data from Euromonitor’s Innovation platform. The report covers the beauty, health and home categories, showing the level of new brand and subbrand launch activity.…

USD 1,325
Country Report

In-Car Entertainment in Mexico

Jul 2023

The downward trajectory in retail volume sales of in-car entertainment predated the outbreak of the Coronavirus (COVID-19) pandemic and related restrictions on travel and consumer movement in general. The negative results in terms of demand continued…

USD 990
Country Report

In-Car Entertainment in Colombia

Jul 2023

In-car entertainment in Colombia is seeing double-digit volume decline in 2023 as these products become ever more obsolete as the technology and functionality of smartphones improves. Most smartphones currently available have a preinstalled…

USD 990
Country Report

In-Car Entertainment in Chile

Jul 2023

The historical decrease in volume sales caused by the advance of technology and the popularisation of smartphones as an entertainment centre is expected to continue to hit in-car entertainment in Chile in 2023. Nevertheless, high inflation is set to…

USD 990
Country Report

In-Car Entertainment in Brazil

Jul 2023

Retail volume sales of in-car entertainment decreased in 2022, and this trend is set to continue in 2023, as other products have been becoming more popular to meet such demand. Meanwhile, retail current value sales increased in 2022, a trend which is…

USD 990
Country Report

In-Car Entertainment in Argentina

Jul 2023

2023 saw in-car navigation record yet another double-digit drop in volume sales as category sales declined further towards vanishing point. The use of dedicated devices designed especially for GPS navigation while driving is now extremely rare in…

USD 990
Country Report

Imaging Devices in Mexico

Jul 2023

Retail volume sales of imaging devices are in long-term decline in Mexico, as local consumers are increasingly happy to use their smartphones to take photos and record video. The image quality of smartphones is steadily improving, with many of the…

USD 990
Country Report

Imaging Devices in Colombia

Jul 2023

In 2023, a decline in consumer purchasing power amid rising inflation and the devaluation of the Colombian peso in relation to the dollar is impacting sales of imaging devices, though not to the same extent as other consumer electronics. The biggest…

USD 990
Country Report

Imaging Devices in Chile

Jul 2023

In 2023, the increase in mobility after the pandemic ended is set to help decelerate the retail volume decline that imaging devices had been suffering, as consumers have returned to enjoying life outdoors. Nevertheless, the substitution trend pushed…

USD 990
Country Report

Imaging Devices in Brazil

Jul 2023

The rapid advance of technology has led to a significant decline in the popularity of and demand for imaging devices, as they are gradually being replaced by smartphones. With their ever-improving camera capabilities, smartphones have become the…

USD 990
Country Report

Imaging Devices in Argentina

Jul 2023

The pressure on household incomes due to the very high inflation that has plagued Argentinian society for some time continued to discourage consumers from investing in imaging devices during 2023. However, economic uncertainty and the erosion of…

USD 990
Country Report

Ice Cream in Uruguay

Jul 2023

Ice cream continued to register positive volume growth in 2022, with another sales increase expected to be seen in 2023. With a number of heatwaves and a hotter summer than usual, the demand for ice cream increased considerably in the summer months…

USD 990
Country Report

Ice Cream in Peru

Jun 2023

Ice cream sales recorded significant growth in 2022, with this trend set to continue in 2023, both in volume and value terms, helping the category to exceed pre-pandemic sales. This significant growth will mainly be due to the full resumption of…

USD 990
Country Report

Ice Cream in Mexico

Sep 2023

Ice cream observed many new product launches during the review period. Consolidated brands such as Magnum (Unilever) and its close competitor Mega (Herdez/Nestlé) also launched new flavours in 2023. Magnum launched Moonlight Magnum, a single-portion…

USD 990
Country Report

Ice Cream in Guatemala

Jun 2023

In 2023, the return of normal lifestyles, and the absence of any pandemic restrictions, continues to have a positive impact on ice cream sales. Volume growth is proving robust in both the foodservice and retail channels in 2023, with sales strong…

USD 990
Country Report

Ice Cream in Ecuador

Jun 2023

Impulse ice cream continues to bounce back after the slump it experienced during the pandemic. With more people on the streets of Ecuador, single-portion consumption has managed to recover. Moreover, there were still limitations in 2022 that affected…

USD 990
Country Report

Ice Cream in Dominican Republic

Jun 2023

In 2023, Dominican consumers are shifting back to consuming ice cream and frozen desserts in foodservice channels. At-home consumption of ice cream soared during the pandemic as restrictions prevented socialising in ice cream parlours. Following the…

USD 990
Country Report

Ice Cream in Costa Rica

Jun 2023

As pre-pandemic life resumes in Costa Rica, consumers are enjoying being outside and socializing once again, especially in Costa Rica´s warm climate. Retail volume sales in ice cream parlours continues to recover in 2023, although this trend is…

USD 990
Country Report

Ice Cream in Colombia

Jun 2023

Recent figures from the Food Chamber of the National Association of Businessmen of Colombia (Andi) suggest a robust ice cream consumption rate in Colombia, with an annual per capita intake of 3.4 litres recorded in December 2022. Crucial to this…

USD 990
Country Report

Ice Cream in Chile

Jul 2023

Relative to the region, ice cream is considered fairly affordable in Chile, and is consumed more than anywhere else in Latin America on a per capita basis. Ice cream volume sales (particularly through foodservice) suffered when the pandemic hit in…

USD 990
Country Report

Ice Cream in Brazil

Aug 2023

Retail sales of ice cream in Brazil registered a decline in volume terms in 2023, albeit to a lesser extent than the previous year. This was partially due to rising production, storage and transportation costs, which manufacturers passed onto…

USD 990
Country Report

Ice Cream in Bolivia

Jun 2023

With Bolivians resuming their normal activities outside of the home, ice cream was boosted by growth of single portion products, which are widely available near educational centres such as schools and universities. With the return of face-to-face…

USD 990
Country Report

Ice Cream in Argentina

Jul 2023

Impulse ice cream was the most dynamic category within ice cream in terms of retail volume sales in 2022, and this trend is expected to continue in 2023. The record-breaking local tourism during the 2022-2023 season, coupled with favourable weather…

USD 990
Country Report

Hypermarkets in Peru

Mar 2024

Hypermarkets in Peru faced a more upbeat scenario in 2023, driven by constant promotions and stronger demand for private label. As recession swept across Peru, more consumers switched to making monthly bigger purchases to save money in the long term.…

USD 1,195
Country Report

Hypermarkets in Mexico

Mar 2024

Hypermarkets was the second most dynamic channel within grocery retailers in Mexico in current value terms in 2023, surpassed only by convenience retailers. The latter channel experienced strong outlet expansion in the review period, with even the…

USD 1,195
Country Report

Hypermarkets in Colombia

Mar 2024

Discounters in Colombia recorded further growth in 2023, with the main players focusing on a providing a positive customer experience. Currently 32 hypermarkets have been converted into Éxito Wow, which represents 35.4% of the brand’s sales. This…

USD 1,195
Country Report

Hypermarkets in Chile

Mar 2024

Hypermarkets in Chile, as one of the largest channels within grocery retailers, continued to record a stable, albeit undynamic, performance in 2023. Security concerns remained a relevant issue for operators in hypermarkets at the end of the review…

USD 1,195
Country Report

Hypermarkets in Brazil

Mar 2024

After a difficult couple of years, hypermarkets returned to growth in current value terms in Brazil in 2023, although outlet numbers continued to decline. The hypermarket business model has suffered from the strong expansion of neighbourhood…

USD 1,195
Country Report

Hypermarkets in Argentina

Feb 2024

Leading chains of hypermarkets in Argentina like Carrefour and Jumbo are reducing their in-store selling spaces, in order to enhance their e-commerce operations and transform them into real and proper omnichannel outlets. Such spaces are dedicated to…

USD 1,195
Country Report

HW Staple Foods in Mexico

Nov 2023

While sales of meat free staple foods remained negligible in Mexico in 2022, various brands of plant-based meat alternatives are becoming more visible on retail shelves. Previously, these products were available almost exclusively via specialist…

USD 990
Country Report

HW Staple Foods in Chile

Nov 2023

As the inflation rate increased in the country, consumers became increasingly indecisive at the point of purchase in 2022, and price tended to elevate in importance in the decision-making process. In fact, the National Institute of Statistics (INE in…

USD 990
Country Report

HW Staple Foods in Brazil

Oct 2023

While the pandemic has significantly challenged more than half of Brazilian families to maintain their consumption patterns and the country continues to struggle with food insecurity, the most typical eating staple foods nationally (based on rice and…

USD 990
Country Report

HW Staple Foods in Argentina

Nov 2023

In recent years, the adverse and unpredictable economic situation in Argentina in general and high inflation in particular have put pressure on demand for health and wellness staple foods, due largely to the higher prices that are inevitably charged…

USD 990
Country Report

HW Soft Drinks in Mexico

Nov 2023

The review period saw the introduction of new regulations relating to the labelling of packaged food and soft drinks that promote greater transparency in terms of the nutritional content of these products. Regulation NOM-173, which entered into force…

USD 990
Country Report

HW Soft Drinks in Chile

Nov 2023

Chileans have substantially increased their awareness of the dangers to health that many soft drinks pose for them, especially carbonates and juice, and they are showing interest in improving their overall health. Legislation and more publicly…

USD 990
Country Report

HW Soft Drinks in Brazil

Oct 2023

In October 2022, Brazil’s new label legislation was put into practice, updating the previous regulations with important advancements, the first being a front-facing nutritional label. This is starting to highlight the importance of ingredients and…

USD 990
Country Report

HW Soft Drinks in Argentina

Nov 2023

During 2022, the perceptions of Argentinean consumers with regards to health and wellness soft drinks were still being shaped by their experiences during the COVID-19 pandemic, which meant that many consumers remained heavily focused on products with…

USD 990
Country Report

HW Snacks in Mexico

Nov 2023

Within the broader context, snacks is a dynamic category with almost constant new product launches and growth fuelled by innovation. However, snacks are rarely, if ever, seen as essential products and this means that most consumers are willing to…

USD 990
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