Read our latest reports on Latin America here, with analyses and ...
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...
Yoghurt is expected to register healthy current value and volume growth in 2023, while value sales for sour milk products continue to be negligible. Whereas before yoghurt was perceived as a non-essential premium product, it is increasingly becoming…
Current value sales are expected to increase, along with a healthy increase in volume sales. While there is still economic uncertainty, as a result of rising inflation, the growth in inflation is expected to ease. That being said, consumers are…
Yoghurt and sour milk products is expected to register healthy current value and volume growth. While there is still economic uncertainty, as a result of rising inflation, the growth in inflation is expected to ease. That being said, consumers are…
Yoghurt is expected to register both a decline in current and constant value sales in 2023, though volume sales are expected to increase moderately. With inflation continuing to be an issue, consumers look to trade down and opt for cheaper brands. In…
The declining birth rate during the pandemic has had a significant impact on the baby food industry in Ecuador. With fewer babies being born, there is a smaller target market for baby food manufacturers. The high cost of baby food products has…
Butter consumption in Ecuador is relatively low compared to other countries in the region. This is due in part to the availability of cheaper alternatives such as margarine, which are more commonly used for both cooking and baking. Margarine has a…
Queso fresco (fresh cheese) is the most consumer cheese in Ecuador. In this category, the participation of the informal industry is very pronounced as cheese consumption is very regional. Each area is accustomed to the type of cheese that is produced…
Dairy products has been negatively impacted by the recent social problems that the country has endured. In mid-2022, an 18-day national strike greatly complicated the logistics chain. As milk is a perishable item, much of the industry’s raw material…
Sales of dairy products and alternatives achieved only moderate growth in 2023. However, the market was affected by inflationary pressures, particularly in the prices of imported products such as milk formula, a category that is solely dependent on…
High inflation led to significant unit price rises in dairy products and alternatives during 2023 putting pressure on household incomes. This in turn forced consumers to adopt a more conservative approach to their spending. Manufacturers were also…
Sales of dairy products and alternatives are set to register marginal growth in 2023. Despite the resumption of society in the wake of the pandemic, the consumer base for dairy products and alternatives remains small, comprised of the growing middle…
In 2022, milk consumption in Ecuador was limited by the national strike that took place in the middle of the year, which complicated the logistics chain. With no national strikes in 2023, consumption returned to normal; however, category growth in…
Cream was negatively impacted by the national strike in 2022 as many players in the category do not offer shelf stable presentations and therefore cannot have large inventories. This made them the first products to run out when there was a shortage.…
Plant-based milk has experienced significant growth in recent years in Ecuador. This growth has been driven by various factors, including an increasing awareness of the health benefits of plant-based diets, environmental concerns, and changing…
Both plain and flavoured yoghurt have benefited from rising health and wellness concerns in the country. Greek yoghurt has grown considerably as players, including Tonicorp, Karuu, Chivería and Rey Lácteos, offer a wide variety of products. Premium…
Baby food is expected to register both healthy constant value and volume growth. With society being fully opened up, young parents appreciate the convenience of baby food. Milk formula continues to account for the vast majority of value sales, with…
Milk formula registered positive retail volume growth for the third consecutive year in 2023. Price increases are creating some changes to demand, with budget-conscious parents shifting to cheaper alternatives, such as cow´s milk. Since the COVID-19…
Even though consumers are increasingly aware of the health benefits of butter, margarine and spreads continues to account for most volume sales and registers the highest value and volume growth in 2023. Consumers are price sensitive, as the economy…
Butter and spreads registered a modest increase in retail volume terms in 2022 and a similar performance is expected in 2023. As a mature category, there is little room for growth in butter and spreads. However, the category experienced high demand…
While current value sales of cheese is expected to grow in 2023, constant value sales are expected to fall. This weak performance is reflected in the economy, which contracted in the first half of 2023. An unpopular government, bad weather, high…