Read our latest reports on Latin America here, with analyses and ...
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...
Retail volume sales and current value sales of headphones are set to continue to grow over 2023, and at their fastest rates of the review period. During 2020 and 2021, the demand for headphones was strongly supported by the fact that many more people…
2023 saw volume sales of headphones in Argentina increase for the fifth consecutive year. The main reason for the strong positive sales performances being seen in headphones is rising consumer demand for TWS earbuds. Despite wireless headbands and…
In general, consumer electronics continued to be affected by the Coronavirus (COVID-19) crisis in the final year of the review period. There was a level of stabilisation in many categories in 2022 and 2023, especially those that had seen spikes in…
Consumer spending generally remained under pressure in Argentina during 2023. Suppressed commercial activity flowed from an even worse economic performance than what had been expected at the beginning of the year. The main issues include stubbornly…
Retail volume sales of computers and peripherals are projected to continue to decrease over 2023, after the spike recorded in the wake of the outbreak of the Coronavirus (COVID-19) pandemic in 2020, when consumers were forced to fall back on the home…
Computers registered further double-digit volume sales declines in 2023 after very strong performances in the category during 2020 and 2021, followed by falling demand in 2022. The three constituent categories of computers – desktops, laptops and…
In 2023, wearable electronics is seeing modest growth in retail volume terms, thanks to the resumption of physical activities in gyms and public spaces post-pandemic. Wearables are now regarded as an important training aid and they can also track…
Wearable electronics in Chile is set to continue to see solid retail volume growth and dynamic current value growth in 2023, as consumer awareness and penetration increase. Despite seeing a deceleration of growth in 2022 and 2023 compared with the…
In Brazil, wearable electronics has exhibited remarkable resilience in terms of volume growth, even amidst a challenging economic environment characterised by high inflation. Despite the rising costs of living and the overall impact on consumers’…
Wireless speakers is driving growth in portable players in 2023. The key factors behind this are connectivity, portability, and specific functions such as voice assistants. Wireless speakers can synch with multiple smart devices – a must-have in…