Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

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Country Report

Polishes in Peru

Feb 2024

Sales of polishes plummeted in retail volume terms in 2020 following the outbreak of COVID-19 with consumer priorities switching to more essential needs. Although the pandemic is now over volume sales remain well below pre-pandemic levels with demand…

USD 1,195
Country Report

Polishes in Guatemala

Feb 2024

Polishes are typically consumed by a relatively small proportion of the population in Guatemala, led by shoe and furniture polishes. These products are not seen as household essentials by most in the country and given the high rates of poverty, these…

USD 1,195
Country Report

Polishes in Ecuador

Feb 2024

Shoe polish, the largest category within polishes, recorded strong double-digit value and volume growth in 2023, with sales driven by the reopening of schools. 2023 was the first year of a full return to in-person classes after pandemic-related…

USD 1,195
Country Report

Polishes in Dominican Republic

Feb 2024

In 2023, floor polish showed steady growth in retail volume terms. However, this product is increasingly impacted by surface care and floor cleaning alternatives, which claim to polish surfaces as well as providing cleaning and disinfection…

USD 1,195
Country Report

Polishes in Costa Rica

Feb 2024

Demand for polishes has remained steady over the review period, as consumers continue to regularly use floor and furniture polish, as part of their cleaning routine. That being said, volume growth was muted, as competing products such as surface care…

USD 1,195
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