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Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Country Report

Wound Care in Dominican Republic

Sep 2023

Wound care is a very mature category in the Dominican Republic, with little innovation or new product launches to spark consumer interest in recent years. The category has consequently seen little in terms of growth given the very high level of…

USD 1,195
Country Report

Wound Care in Ecuador

Sep 2023

Wound care is expected to positive current value and volume growth in 2023. The full opening of society, post pandemic, supports volume sales, as people are more active, and as a consequence there are more small injuries. Continuing population growth…

USD 1,195
Country Report

Consumer Health in El Salvador

Sep 2023

Sales growth of consumer health in El Salvador in 2023 varied across categories. While OTC performed well, growing at above inflation, preventive health categories such as vitamins, dietary supplements and weight management recorded significant…

USD 2,750
Country Report

Analgesics in Guatemala

Sep 2023

Analgesics is set to see a decline in sales in 2023 as consumers have migrated away from aspirin in an uncertain economic environment and sought to prioritise household essentials, while turning to other categories to treat basic ailments such as…

USD 1,195
Country Report

Consumer Health in Guatemala

Sep 2023

Consumer health has seen demand dampened by consumers being confronted with very high inflation. The rate of 9.2% in 2022 was the highest experienced in decades. As a result, more consumers have been forced to prioritise household spending on…

USD 2,750
Country Report

Consumer Health in Honduras

Sep 2023

Consumer health in Honduras experienced a year of growth in value terms in 2023 that was in line with the country's inflation. Categories such as analgesics, cough, cold and allergy (hay fever) remedies, dermatologicals, and sports nutrition…

USD 2,750
Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Guatemala

Sep 2023

Cough, cold and allergy (hay fever) remedies are widely consumed consumer health items in the Guatemalan market. These products have established broad distribution throughout the country, with products available throughout the modern and traditional…

USD 1,195
Country Report

Dermatologicals in Guatemala

Sep 2023

Top topical antifungals brands such as Canesten (Bayer), Lamisil (Haleon), and Unesia (Genomma) keep this segment competitive as each continues vying for more market share. Consumer demand for these products is expected to remain strong over the…

USD 990
Country Report

Dietary Supplements in Guatemala

Sep 2023

Towards the end of the review period, direct seller Herbalife launched a new product called Immunity Essentials. This supplement can be mixed into water, tea or other drinks, and is taken once a day to support the functioning of the immune system. It…

USD 1,195
Country Report

Digestive Remedies in Guatemala

Sep 2023

Digestive remedies is set to see positive growth in 2023, with hectic modern lifestyles and convenience orientated diets supporting demand. As many consumers have returned to dining out, consuming more street food, and in general straying from the…

USD 1,195
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