Read our latest reports on Latin America here, with analyses and ...
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...
Global players such as Colgate, Listerine and Oral-B continued to dominate oral care in Costa Rica in 2023 due to their trusted reputations for quality and efficacy, broad product ranges and extensive distribution coverage. However, a number of…
2023 saw volume growth in oral care return to positive ground after two years of declining demand, with the most affordable brands and those which represent the best value for money generating the best sales performances. Against the backdrop of the…
E-commerce continued to gain importance in terms of premium beauty and personal care distribution in Costa Rica in 2023. While this was in keeping with the trend evident across the market as a whole, the channel’s rising penetration also reflected…
Premium beauty and personal care remains a category with very low penetration within Ecuador. In the midst of perennial low sales and a general lack of dynamism, L'Oréal and its local partner Quifatex SA have begun to revitalise the category with the…
Conventional products continued to face growing competition from dermocosmetics in skin care in Costa Rica in 2023, with this trend remaining most visible in the premium segment. Recent years have seen dermocosmetic varieties offered by brands like…
Facial care continued to generate positive volume growth in 2023, even as overall volume growth in skin care fell into negative territory. In recent years, facial care has benefited substantially from a range of factors that have continued to drive…
Sun care in Costa Rica showed an improved performance in volume growth terms in 2023. This was partly due to a steep drop in inflation, which caused current value growth to slow significantly from 2022 but bolstered purchasing power among consumers.…
Sun care continues to register positive volume growth in 2023 after 2022 saw the category record truly phenomenal sales growth on the back of an incredible increase in demand for baby and child-specific sun care. A number of factors contributed to…
For the third year in a row, volume sales of baby and child-specific products decreased in Uruguay during 2023, while current value growth remained below the rate of inflation. This negative sales trend can be attributed mainly to the prevalence of…
2023 saw bath and shower register significant declines in volume sales and the main factor underpinning this trend is the huge gap that exists in prices between retail outlets in Uruguay and neighbouring Argentina, where the prices charged for a wide…
2023 saw Uruguay’s beauty and personal care industry face declining volume sales as cross-border shopping and the informal trade in parallel imports and contraband smuggled in from Argentina continues to erode demand for products distributed through…
2023 saw colour cosmetics record positive volume growth for the third consecutive year as the return to pre-pandemic lifestyles meant that many local consumers had more reason to wear colour cosmetics. The return to working and socialising outside of…
Volume sales of deodorants in Uruguay continued to decline throughout the review period. During early stages of the review period, this was due to the impact of the COVID-19 pandemic; however, since 2021, the main reason for declining demand for…
2023 was the third year in a row that depilatories in Uruguay experienced volume sales decreases, with declining demand registered in all three of the categories that comprise depilatories: hair removers/bleaches, women’s pre-shave and women’s razors…
Fragrances continued to record positive volume growth in 2023 as the return to pre-pandemic lifestyles meant that there was more need for local people to wear fragrances amidst a return to working and socialising outside of the home on a daily basis.…
2023 was the second year in a row that hair care recorded declining volume sales in Uruguay, with the category having registered falling demand during four out of the five years that comprised the review period. While sales declines earlier in the…
2023 saw volume sales contract across numerous key categories of mass beauty and personal care, including mass deodorants, mass hair care and mass bath and shower. These three categories all suffered significant drops in demand during the year as…
While almost all categories of men’s grooming registered negative volume growth in 2023, men’s fragrances was the one category to buck the generally negative sales trends as both mass men’s fragrances and premium men’s fragrances registered…
During 2023, oral care was one of the beauty and personal care categories that was most negatively affected by cross-border shopping and the informal trade in parallel imports and contraband from Argentina. Throughout the year, huge numbers of…
Premium beauty and personal care registered another very strong sales performance during 2023, the fourth-year during which double-digit current value growth was registered in the category as demand continued to rise steadily. In particular, sales…
2023 was another year of positive volume growth for skin care as the category continues to benefit from the increasing numbers of local consumers performing their beauty routines at home, rather than relying on the services of professional…
2023 was the second consecutive year that sun care generated positive volume growth after three years of double-digit declines in volume sales earlier in the review period. While the dramatic drop in demand recorded earlier the review period was due…